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Samsung has lifted the curtain on its latest Android flagship smartphone, the Galaxy S4. We'll not go into too much detail here and repeat what's already been published, but it's only right we tackle the newly announced competing hardware and what this means for the Windows Phone community. As well as this, there are also a number of threads from our Windows Phone forum that are worth checking out. Shall we dive in?

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The other day we shared that Shotly Golf (formerly Executive Caddie) has launched it's 2013 Masters Madness giveaway contest where over forty Windows Phone related items will be given away over the next thirty days. Prizes include Nokia Lumia 920s, Microsoft Surface RT tablets, Nokia Fatboy Charging Pillows and more.

The more now includes ten additional Surface RT tablets with Touch Covers, courtesy of Microsoft.

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For those who aren’t aware, this Saturday UFC will host their 158th title fight, and like the previous times, it will be streamed on the Xbox 360.

Of course, it’s a pay-per-view event, and as such, it will cost a hefty $44.99 (SD) or $54.99 (HD) to participate. Still, the event is SmartGlass enabled, meaning you can use your Windows Phone, Surface or Windows 8 computer to “augment” the experience. That should be a lot of fun, and you can read more on that on the official site.

Here are a few other apps that you may want to pick up if you’re into mixed-martial arts (MMA) and the UFC.

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Nokia has published a new video that shows off the Lumia 620 and how it can handle high levels of sound while recording. Much like we demonstrated with the Lumia 920 at a previous Nokia event in London, the company can pack some serious microphones inside its Windows Phones that help produce quality footage, especially when sound levels are higher than usual (concerts, etc.).

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MonsterUp Adventures free until Sunday

MonsterUp has been around for as long as I can remember on Windows Phone. Paul reviewed it over two years ago to give you an idea. Since then, it’s received continued support from the developer in the form of updates and feature addictions. Its sequel, MonsterUp Adventures is even more addicting than the original and adds a story element to it. And now it’s free until Sunday.

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We’ll just leave this here with little comment (warning for language, may not be safe work, yadda yadda). If you didn’t see Jeremy at Samsung’s Unpacking of the GS4 event last night, well consider yourself lucky. (You can see the original teaser here for reference.)

Evidently, Thom Starks had a little fun by showing us which phone little Jeremy really prefers with hilarious results.

Source: YouTube; Thanks, Chiranjeeb J., for the tip!

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Nokia has managed to bag the ‘Innovative Handset’ award at the 2013 Mobile News Awards in London yesterday, for its Lumia 920 Windows Phone. The ceremony was hosted by Irish comedian Dara O'Briain (or "oh-bree-un" to those who are familiar with Mock the Week) and awards were handed out focusing on the industry and telecom operators, with a few categories for products too.

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Windows Phone Central App Roundup: March Madness

There are plenty of Windows Phone apps out there to help us follow the world of sports (ESPN and ScoreMobile come to mind). In a few days, teams will be announced for the 2013 NCAA Men's Basketball Tournament, affectionately known as March Madness.  Office pools will be created and tournament brackets will be filled out by the bazillions. People who haven't watched a single collegiate basketball game all season will call in sick to work so they can catch all the games. Madness may be an understatement.

With such an event just around the corner, this week's roundup will focus on March Madness apps. Windows Phone apps that will let you create your own bracket prediction, help you track tournament scores, and compete online to see how well your bracketology skills are.

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Microsoft's not the only company pushing out updates for Windows Phones, Nokia will also be introducing new software for the Lumia 920 and Lumia 820. The new version (reported as 1232.5957.1308.00xx) includes further performance and stability improvements for supported hardware, as well as enhancements to the display during a call and with automatic brightness adjustment. The Lumia 620 is also receiving some love too.

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Double your Lumia 820 battery with Mugen Power

If the 1650mAH battery in the Nokia Lumia 820 isn’t cutting it for you power users, you might want this extended battery from Mugen Power. Even if you aren’t a power user, there are a handful of you out there with this device. And there’s no better way to make your battery stretch a day or two than with an extended battery.

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Microsoft has been incredibly coy with numbers the past few years. Especially when it comes to actual numbers for Windows Phone and more recently its new Surface line of tablets. You can’t blame them for not wanting to disclose numbers from the top of the mountain if they aren’t anything to boast about to begin with. Numbers we do get either come from inside sources or website analytics that we all piece together. That said, here are some numbers from inside Microsoft about the number of Surface tablets sold.

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It's already known that both Nokia and Microsoft need to get the word out about Windows Phone. Not only to adults and the teens, but also attracting an even younger audience. We've already seen the power of Kid's Corner in Windows Phone 8 and how it offers useful functionality for parents to create a sandbox for kids to enjoy the smartphone experience safely, but what about those who own their own mobile phone?

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Video of Nokia Maps so stunning you’ll do a double take

Videos from the tech community never stop amazing me with their creativity and work. For example, the Lumia 920 has had some crazy unboxings and hands-on. Here’s one from Paul Wex that made me do a double take once I realized it was using images from Nokia's 3D HERE maps.

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Today here in New York, Samsung finally pulled the sheet off of the Galaxy S4, their next big flagship Android phone for 2013. Due at the end of April, the phone looks almost exactly like the S3 save a few minor differences, but it’s the guts and software that make this a killer device. It will launch on a massive 327 operators in 155 countries for complete global reach.

We’ll spare you all the details of the S4, though it does feature 2GB of RAM, an eight-core Samsung Exynos 5410 running at 1.8GHz, a triple-core PowerVR SGX 544 graphics chip with a massive 2600mAh battery. Oh yeah, it also has a swanky 5” 1080P Super AMOLED display at 440 PPI and various sensors, including Infrared gesture, temperature and humidity sensors, which while gimmicky is still really neat. Finally, it sports a 13MP rear and 2MP front camera, with some new "innovations" like two-way shot.

We briefly put it up against our Nokia Lumia 920 in a video and while this is far from a controlled “versus” battle, you can at least get an idea of how Samsung’s beast looks against Nokia’s.

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HTC 8X and 8S win prestigious Red Dot design award

It’s no secret that Nokia receives near universal praise for the design of their Lumia line of smartphones. But what about the other OEMs that make Windows Phone devices? Well, Samsung is Samsung, but HTC did do something remarkable with the designs of the 8X and 8S for the launch of Windows Phone 8. They’ve just been awarded the red dot design award for their work.

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Google Reader is dead. Long live Windows Phone RSS apps

If you're slightly confused by the title, fear not as that's describing the rather odd situation RSS fans have found themselves in. Google has announced that its popular (actually, industry leading) Reader service will be closing soon. It comes as no surprise that many Windows Phone consumers have wondered what will happen to Google Reader (and general RSS) apps that are already available on the store.

It's emerging that developers are working on ways to keep services live and to provide updates to such apps to better serve consumers. This is a win-win situation, folks.

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We’re getting our inbox flooded with tips from folks noting that their numerous Windows Phones (mostly unbranded), are receiving a new OS update today, knocking their build from 8858 to 8860. We just checked our AT&T Lumia 900 and did not have success, meaning carrier-branded devices may have to wait a few more weeks.

There is no current changelog with the update though we presume it address the Tile stability issues that were found in the original Windows Phone 7.8 release. Those problems caused occasional Tiles to not update and in other instances, drained too much data. During the Zune Desktop installation, the only key phrase that is in the description is a “quality improvements”, as opposed to new features or additions, strongly suggesting that this is a bug-fix release.

So far it seems mostly those in Europe, including Italy and elsewhere are getting the update. We’ll continue to follow the story as it develops.

Thanks, James D., Roland R., Firdaus M., krox1105, Saurabh A and others for the tips!

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HERE Drive Beta updated, adds mysterious improvements

Nokia has rolled out an update today for both HERE Drive Beta apps on the Windows Phone Store. Not only can Lumia owners rejoice at their turn-by-turn navigation solution being bumped to 2.2.2156.8, but so can all Windows Phone consumers since Nokia has a second version of its popular and well rated app for all other OEM smartphones on the Windows Phone Store. So what's new in the latest release?

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Digitec.ch has the Lumia 720 and Lumia 520 Windows Phones listed online in Switzerland. The former is available for CHF 399 ($420), while the latter is listed for just CHF 249 ($260). While both are not currently available, with no photos to join the listings, it would appear as though the online retailer is preparing for an imminent release. We're set to see both smartphones launch in Q2 2013.

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