We reviewed the 3rd party app Cracked Reader back in September and we had also helped recruit some beta testers for it earlier. Cracked Reader was a solid app for the humor site, smooth, lots of options. It even got a free-trial later on. But now the developer, Nash Bansal, has had his app pulled from the Marketplace by Microsoft.

Reason? For "...infringing on demand media's trademark and unlawfully republishes content from the site".

Perhaps not so coincidentally, launched their official app just days ago in the Marketplace. That app is free and not half bad but it's honestly not as impressive as Cracked Reader. Which is probably why Demand Media wanted to eliminate their competition. Sure, they had a legally sound reason to do so, no argument there, but there are plenty of paid apps that do pull feeds and which haven't been pulled. Heck, there's a terrible unofficial WPCentral reader out there too. Lucky us.

Cracked Reader

It might have been preferable for Demand Media to just partner with Bansal, but probably due to the timing with their developer team (Nventive), it would have been difficult. Still, it's a shame to see such innovation crushed for basically a lesser app in the Marketplace. Lets just hope other media companies don't get the same idea from this precedent.

Source: Twitter 1, 2