FlipMag BETA changes name to Magnify BETA. Articles no longer flip

Magnify BETA

FlipMag, a beautiful RSS reader for Windows Phone that we showed you a couple of weeks ago, has changed its name. It’s now called Magnify. It’s still currently in open beta and it still looks good, but there’s one change that’s very obvious. Articles no longer flip. You now have to swipe left to continue reading longer articles.

New features for version 3.0.4

  • New name and logo!
  • UI and performance improvements
  • Offline caching of images
  • Pocket read it later support
  • Fixed hyperlink issues (for new articles)
  • Removed status bar
  • Turned off background agent to temporarily fix app resetting bug
  • To rename or remove a Mag group, tap on the group title and tap on the "pencil" icon.

We liked the flip feature in the previous versions. We wonder if it will get added in an update. Ideally, we think it would be better to provide users the option for what they want: normal scrolling, flipping, or swiping.

Magnify BETA is a free download at the Windows Phone Store. Have you used FlipMag before? How do you like the new changes? Let us know in the comments!

Thanks for the tip, Angella J.!

QR: Magnify Beta


Reader comments

FlipMag BETA changes name to Magnify BETA. Articles no longer flip


Name was definitely changed to avoid Flipboard. The Flipping of articles? Yeah, Flipboard doesn't have a patent on that...

It's certainly Flipboard who pulled the strings.... and so where was that Flipboard app that we were promised a year ago?

Flipping was kind of annoying. It's one of those features that's cool at first, then becomes a bother as you use other apps that behave in ways we're used to. Anything that brings too much attention to itself disrupts usability.

Shame.  The flip feature was the charming part of this app.  I shouldn't have done the update this morning...

I'm sure the flipping removal was to avoid possible problems with flipboard. Probably a smart move.

My guess is, Microsoft is holding it back until WP 8.1 drops. So it'll be available in a few weeks.

Glad to see that they apparently fixed the most egregious bugs... Like the fact that it crashed every time I used it and reset all settings, which made it useless. Also needed improvements in how links were handled in text. I still prefer miniRSS, but will give this update a try.

Pretty lame that it doesn't flip anymore. Its just like any other app that doesn't differentiate from the norm. Not sure I'll keep it now. Bummer.

I like the new name and icon, app is smoother. But I agree with most I miss the flipping, and the cool effect it used to have when scrolling through in title view

On second thought, I'm going to uninstall it. I have apps that do what it does already and without a differentiator, what's the point in this level of duplication?  It was a beautiful few weeks though. I hope the dev changes his\her mind.

No flip = uninstall, it was because of the flip I installed in the first place, but hey, it's still beta so things can change. I was so impressed when the app came out that I will still keep an eye on it. Seems like a good designer and coder the dude/dudette behind thus app, so please keep it up.

I started with no flip = uninstall, that was obviously a joke, I will follow this app. No matter what they do they can't do worse than Wave, sorry fans of Wave, but it needed to be said..

Hmmm have I ever made such long comment here before? Doubt it, I guess I got a bit involved., cheers mates, I know you all secretly love each other here on wpcentral, duuuu I'm through now

I don't care much about this flip effect. But I really like the parallax scrolling effect of this app. Now it looks nothing different than other feed reader.

It's faster though

Like it. But can't seem to change the images on the 'all' tiles, which is peeing me off, cos there's an image I don't like showing up every time.

Terrible change... The flipping feature is what made the app appealing... At least for me!

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