Microsoft has announced an upcoming Windows Phone developer summit, which will be held in San Francisco on June 20-21. The company is set to activate plans to attract more developers and big-name brands to the platform. One of the major complaints with Windows Phone is the lack of popular apps that are available on competitor platforms.
Microsoft has done a good job thus far with bringing companies to Windows Phone to build apps for consumers and broaden the Marketplace inventory. Some developers are even swayed without the software giant intervening - Windows Phone owners have proven to be a stubborn bunch when it comes to showing interest in a much desired port. DrawSomething is a good example of this with the community urging the developers to support Windows Phone.
What's interesting to note about this developer summit is that it's a week before Google I/O 2012, and is even in the same city. It would be a smart move for Microsoft to make it as convenient as possible for developers on other platforms to attend their Windows Phone event. Even if the attendees show no interest in building apps, for them to actually be present during the presentations could be enough to motivate the poor souls.
We'll of course be there for the event should you not be able to make it.