The NFL is currently under way in the US and Microsoft is heavily involved both on the field and in the living room. The company is not only providing players and coaches with specially designed Microsoft Surfaces (with a side-line viewing system), but owners of the Xbox One are able to take full advantage of the available NFL app. Gone were the days of simply watching the sport. Now it's possible to really dive into the fantasy side of NFL. New adverts have also been released to show how everything ties together.

Microsoft's solution for professionals removes pen and paper, replacing old tech with new tablets capable of analyzing images from previous offensive or defensive series to plan next plays. For consumers, the official NFL app for Xbox allows users to gain complete control over their NFL Fantasy players, check out in-game highlights, real-time updates, news, scores and even statistics. Think of it as the ultimate tool for any NFL fan. Then there's the same experience for Windows Phone.

Find out more on the NFL partnership on Microsoft's website and be sure to check out more new adverts below.

More videos can be viewed on Microsoft's Xbox YouTube channel.