Nokia's "Little Ideas" marketing campaign is taking them around South Africa with the same approach as "The Amazing Everyday" in other pats of the world. We've already had the manufacturer hand out free coffee as well as other promotion efforts in Cape Town. In Episode 4, we have a flashmob heading to an intersection in Joburg to showcase an interesting performance.
It's good to see the "Little Ideas" series rolling on, especially in South Africa where promotion is steadily becoming increasingly noticeable. Episode 3 of "Little Ideas", which sees Nokia providing complimentary carwashes, is located below.