Google, like Microsoft, is a company in transition. This can be evidenced today by their entering into the “high end” Ultrabook market with their new Chromebook Pixel. It’s an odd move not because the hardware is not nice (it is) but the pricing: $1299 (32GB) $1449 (LTE, 64GB).
For a company that prides itself on 'free' it’s a different approach from the previous Chromebook strategy of low-cost devices.. To quote iMore’s Rene Ritchie “When did Google become Apple?”.
The other question is how does it stack up against Microsoft’s Surface Pro? We’ll take a look to see how things stand and if Google is making the right move here.