Nokia released its Q1 2012 interim financial and operating report today, highlighting a €590 million loss. The data is the result of the slow and painful transition from Symbian to Windows Phone, as well as more affordable competition from Android. Ironically the only region to illustrate positive results with regards to volume numbers is North America with a 20% increase (compared to Q4 2011).
Stephen Elop explained in the report the Lumia handset reception and how some markets, including the UK, are proving more difficult to penetrate.
"We have launched four Lumia devices ahead of schedule to encouraging awards and popular acclaim. The actual sales results have been mixed. We exceeded expectations in markets including the United States, but establishing momentum in certain markets including the UK has been more challenging."
According to Elop, the manufacturer exceeded expectations in terms of sales with the Lumia 900 launch in the U.S., though no figures were provided. The issue with markets such as the UK is how competitors have secured loyal support, whether it be RIM, Android or the iPhone.
Nokia has announced plans to begin rolling out the Windows Phone "Tango" Lumia 610 in Asian markets at the end of April. Coupled with the Lumia 900 heading to the UK as well as a number of other international markets, Nokia will start to have a comfortable level of coverage.
Source: Nokia (PDF)