Trade in your old phone for up to $300 with HTC's new "Trade Up" program

HTC offering credit for your old phone

Not long before their big event today in New York City, HTC has announced a new endeavor called "HTC Trade Up." As the name suggests, the Trade Up program lets you trade in your old smartphone (as long as it is in working condition) for up to $300 toward a new HTC phone.

Here's how it works: Firstly, you need to get a quote for your current device by going to the source link below. After that, you purchase a new HTC smartphone, and mail in your old one. HTC will then send you a prepaid Visa card for the amount that was quoted to you. Quotes are good for 30 days.

HTC's new Trade Up program is a good deal for those looking to upgrade

This is not-so-quietly brilliant move on HTC's part. They have been struggling lately, losing ground to the likes of Nokia, Samsung and Apple. With the unveiling of their 8-series of Windows Phone 8 devices less than an hour away, this is great way to generate buzz and drum up some business. Hopefully, HTC's new offerings will be impressive enough to entice consumers to trade up.

Source: HTC; Via: GottaBeMobile


Reader comments

Trade in your old phone for up to $300 with HTC's new "Trade Up" program


Not surprised, but I checked to see what they would give for a Lumia 800 and it was only $100. Im hoping Nokia does something like this and actually makes it available in Canada.

Actually the reason is pretty simple. In order to do a discount they have to rely on someone else (like Best Buy, or AT&T or whoever you buy your new phone from). That other party must then mail in the phones they have received in order for HTC to refund them the money.. It's more complex then just discounting the price, and more people have to touch the phones. 
This way it's only HTC that is handling the switch.. third parties tend to want extra money to cover the costs of handling the product, etc, so giving you $300 amounts to say $350 (or more) when you are talking about someone else handling it..

oh my, this might just persuade me to upgrade with HTC until the next gen Lumia flagships are unveiled next Spring, especially off contract with Verizon.

At least they could give close to fair market value for the phones. $40 for a VZW trophy is a joke. For $40 I would just keep it as a backup phone or put it on ebay for $100

I know my jaw dropped when I checked the upgrade too. I can't complain toooo much, I got mine for free, on contract no less.

Woo-hoo! $35 for my HD7 on TMoUS! Well, at least HTC made the effort, and I do appreciate that.

I will be putting a custom rom on my HD7. There is already one for WP7.8 out. I plan to do this after I get a WP8 phone in November.

This will be a huge hit - and maybe force Nokia to do it as they tend to respond to things like this... look @ Yahoo for example.

I think it would be if the trades were worth a damn. When i first saw this i was considering getting an 8x instead of 920 or ativ, but for $35 I'd rather keep it as a backup and get a phone i really want.

"Up to $300." What gives you $300, an unreleased HTC 8X? No thanks, I'll trade in at Best Buy; at least I get $60 there for my Focus instead of the $35 HTC is offering.

How much money were you guys expecting for your 1st Gen devices? Seriously, $30 really isn't bad considering those phones are 18 months old

Well, you can't really expect Market Value...that is just silly...
But an old 1st Gen phone can get $100 no problem.  I'd say $75 would be fair to not have to deal with Ebay/Craigslist.  A Titan-type phone can get $200-$250, I'd say $150 to $200 would be a good amount, not $75 obviously.

Go look at the used phone prices and you'll see why the buy back makes no sense.  HD7 will still go for around $200

Hmm... 175$ for my Lumia 900 which I got for -$80 because of that $100 dollars credit.... Very enticing indeed even though I'm stuck in contract for a couple years....

Wish they'd announce non contract pricing for the 8x. Might have jumped on it if I just had to pay less than 100$.

Enticing for me too. I bought the lumia 900 at launch (ended up w/ a $50 credit) even though I knew it wouldn't be upgradeable. Was planning on the 920 but I'm loving the thinness, colors and design of the 8x. $175 makes the unsubsidized price a lot easier to swallow. Decisions, decisions.

It's credit for a new HTC not other phones. Great idea by HTC keeps customers hooked to them. Great deal for those of us that like getting new phones all the time.

Haha $60 for my Lumia 710 what a joke, and $50 for my girlfriend's Radar. I wonder which phone they would actually pay $300 for... 64GB iPhone? Lol

$75 for my Titan?  Nor horrible, but I think the $300 is only if youy send htem in the brand new phone you just bought :-)

50$ for my moms old Galaxy 4G. Meh. I could probably get more for it on eBay. She does not like that phone at all... She did like my Radar thought.

$65 for my Samsung focus S no thank you I'll keep my super AMOLED display was better than HTC technology. $100 for my HTC sensation dual core processor is what windows is getting right now. No thank you. I'll head to Craigslist when I'm ready to sell.

It's pretty much the same prices you would get at Gazelle (or similary service). The more demand for a device, the higher the resale.

Lg Quantum...$0   and my lumia ...$175   I prefer to keep my phones to use as my "Zune" player when i upgrade to new Windows Phones.  also need my quantum for when i want to use internet sharing/tethering. 

I currently own an HTC HD7s, the HTC phones look alright, but until HTC can cultivate an ecosystem as robust as Nokia's, I just don't see myself getting anything other than a Lumia 920 this winter, even if I have to upgrade out of contract.

Rezound $150
Titan $70
One X $175
iPhone 4S or Lumia = $300-$350
So from what I've seen they offer more for other peoples phones, but not there own.

In the UK, there are already established companies doing this, independent of handset makers and carriers, and there has been for 5years+. It may bevan exciting thing for US customers, but over here it won't make a jot of difference, especially if they're not competitive.

I've been a loyal HTC user since my first device but im jumping ship to Nokia. I'm just not excited about their products anymore.

That is odd, it says up to $300, but if you go in and select to trade in a Samsung GS3 32GB from ATT, they offer you $325.
For the One X they only offer $175. Just shows what they really think about their phones compared to competitors.

funny how the only phone to get $300 is the iPhone 4S 64mb, their flagship phone the HTC ONE X only gets $175.00, guess they don't like their own product.

My lumia 900 is worth $175. I paid $100 for it, so $75 profit is great. This just might get me to switch over. HTC 8X seems pretty comparable in specs. Not worried about storage space. If Nokia doesn't offer something similar, they might lose a lot of Nokia guys who used their upgrade to get the Lumia 900. I might trade in when WP8 releases...

Poor HTC... I have a titan and am never going back to Htc. I just don't see the incentive.. Unless they are selling them for around $200 unlocked sim free. Without contract in Europe

$175 For  the Nokia Lumia 900. Wow. This could really sway me to move on theHTC 8X! My upgrade isn't until the cows come home but with that kind of incentive I would be willing to jump into WP8!

You don't to do this trade-in, you can easily sell those two phones at eBay and earn enough bucks to purchase the 920 at full price.

What are the expected/typical off contract prices of the 8x, Lumia920, Samsung ATIVA?  Work just bought me a Lumia 900 in May.  Any upgrade would have to come out of my pocket.

HTC hd7 $35. Seems to be the going rate. Misleading ad, saying up to $300, which handsets are they on about. Think I'll just keep my hd7