AdDuplex has recently announced that its new Direct service has gone live. To remind everyone what AdDuplex Direct is all about, it's a new platform for app publishers and advertisers to arrange direct advertising placement deals, negating the paperwork, payment processing hassle and other headaches associated with locating publishers to part with their cash for in-app advertising. AdDuplex already offers a range of options for developers (particularly on Windows Phone and it's great to see yet another service added.

To celebrate the launch of AdDuplex, the company invited 10 Windows Phone apps and games to participate in the program (including Weave and Phototasic), paving the way for others to follow. Developers, if you are actively searching for ways to monetize your published work, we highly recommend giving the folks at AdDuplex at try, if you haven't already done so. Advertisers can now purchase spots on said 10 apps and games already locked in the Direct program.

The AdDuplex team will be firing out more invites in the coming weeks, so developers who interested in AdDuplex Direct can email the AdDuplex them at More details can be located on the blog post (along with the 10 apps and games) and the AdDuplex website.

Source: AdDuplex