Windows Anniversary update

Microsoft announced the upcoming Windows 10 Anniversary Update during the Day 1 keynote at Build 2016 earlier this week. However, the slide that showed the update reveal also included a binary code in the Windows Icon that, when decoded, includes a special message for all users of Windows 10:

The code was first pointed out by Windows Insider head Gabriel Aul on Twitter:

When put through a binary decoder the message looks like what you see below:


What do you think of Microsoft's latest Easter Egg?