Director of User Experience at Microsoft speaks on Android, Windows Phone

Sam Moreau

Gizmodo has posted a nice interview with Sam Moreau, Director of User Experience for Windows, Windows Live and Internet Explorer (LinkedIn) at Microsoft. He's basically the guy tasked with the Windows 8 UI redesign which obviously has taken its cues from Windows Phone (which took its cues from Zune and goes back to Windows Media Center). The interview is quite fascinating as it entails discussions on challenges the team faced, decisions made and what they are expecting.

One interesting area that came up was Windows Phone, where Gizmodo asked about Microsoft's new found "strong sense of vision". Moreau responds and summarizes Android nicely:

"Yeah, because that was the thing that we get blamed for a lot. Or, I would say the thing that annoys me about Android is I don't think it has a point of view. I think it's trying to be this weird sci-fi version of an Apple design language, poorly executed. Some of it is starting to get there, you know, they got Matias (Duarte) there, and some things are starting to get a little better. They're starting to get that—some sense of soul, but I do think that a lot of their soul is derived from some other place."

That sense of soul is something Apple clearly has and now something Microsoft has too. Android and RIM? Not so much. Certainly design-philosophy or as Moreau calls it, redesigning a religion, is no small task and in a lot of ways it's remarkable that Microsoft is leading in this core area. Part of that is due to Microsoft's "low-self esteem" in terms of design and with the combo of strong leadership and strong competition i.e. Apple, Microsoft has turned themselves around.

3 screens

The Metro design language is just starting to hit the mainstream and Windows Phone, for all intents and purposes, was the first. It should be very exciting to see in late 2012 how the masses react to the "sudden" alignment of Microsoft's three screens of phone, TV and gaming.

Source: Gizmodo; Image credit: Annie Marie Musselman/Fast Company

Daniel Rubino

Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.