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Microsoft re-invites cloud startup Okta to sponsor Ignite conference

Microsoft has now re-invited Okta, a startup that creates software for managing employee passwords and mobile devices, to sponsor its upcoming Ignite conference after the company was recently uninvited. From Business Insider:

"We have a lot of criteria we consider when reviewing sponsorships. We revisited the historical criteria and determined that Okta qualified for sponsorship opportunities. We've reached out to Okta and look forward to seeing them at Ignite," a Microsoft spokesperson told Business Insider.

As Business Insider previously reported, Okta was "disinvited" from being a sponsor of Ignite, with Microsoft citing "broad competition between our companies in the mobility solution space" as the reason. Microsoft had informed Okta of the decision after the startup had already paid for the sponsorship slot.

Okta says that it hasn't yet committed to returning to the show since it was re-invited. Ignite is set to kick off on September 26 in Atlanta, Georgia.

Dan Thorp-Lancaster is the Editor in Chief for Windows Central. He began working with Windows Central as a news writer in 2014 and is obsessed with tech of all sorts. You can follow Dan on Twitter @DthorpL and Instagram @heyitsdtl. Got a hot tip? Send it to

  • This must be the week of do-overs. No Spotify, whoops Spotifu. No Bitcoins, whoops Bitcoins. No Okta invite,...
  • Haha :D
  • Hope here's on that list by luck there's just too much useless reporting Imo android and iOS gp through the same but we won't hear a pindrop lol
  • Here's to hoping that means 180 new from HERE soon.. Posted from WC 920, 1520, 920, 635, 640 or 950XL
  • And its still Tuesday.
  • The competition is likely Azure AD and their new offering Azure AD B2C. The latter is quite exciting for me as a dev. Dirt cheap, allows OAuth, multi-factor authentication, customizability and did I mean it was really cheap? 
  • Whoa, think I missed that email! Bout to look into that B2C... -Mach 8 Solutions, LLC a software company.
  • Out off topic, but is anyone's Facebook Messenger not working? Posted from Windows Central for Windows 10 Mobile
  • Messenger dont work for me also
    Update: Now is okay
  • I'm going to the conference with Here drive app. Wait.....
  • HERE and Mix Radio are the main sponsors.
  • And, don't forget to publish the photos on Pinterest.....XD
  • I'll watch on YouTube
  • Microsoft's management is as chaotic as it can be right now. So many decisions taken and then reverted, it's getting ridiculous. There may be too many guys calling the shots and they seem to hate communicating before taking decisions in the name of the whole company.
  • Every big company does things like that. You just hear about it more than in previous years because the internet is a thing now. Microsoft is not a special snowflake with regards to how its management operates, it's just one of the biggest companies in the world so there are more eyes watching and reporting everything they do.
  • Loves me, loves me not, etc
  • Oh dear.... It would not have been nice to receive such an email especially after paying for the slot.
  • No need to pay for exposure - Microsoft have given them more than they could ever hope for!
    Yet another Microsoft misstep.