Microsoft is on a roll with its marketing campaigns, particularly here in the UK. The tech giant has released numerous advertisements for a variety of Windows Phones, including the new Lumia 930 flagship, even going as far as taking the new Windows Phone to the Cornbury music festival.
Families and children were able to be a part of the 'One Experience' where Microsoft had everyone dress up to feature in recorded scenes and eventually a movie. Now the company has released a video to show how everything was put together.
Utilizing nothing more than the Lumia 930, aside from post-production software and suites to actually render the film and stitch scenes together, Microsoft allowed children and adults to interact with fantasy animations in front of a green screen.
The best part about the marketing stunt was that those who participated didn't realize Microsoft was also recording footage to show to thousands of festival attendees on the large screen. It's a neat project and a sweet demonstration of the Lumia 930 capabilities.
Source: Nokia Conversations