The Windows Phone Store is Microsoft's digital distribution platform for Windows Phone. It allows users to browse, search and download apps or games. It launched alongside Windows Phone 7 in late 2010. As of August 2014 there are over 300,000 apps and games in available in the Windows Phone Store.

Microsoft launched the Windows Phone Store in October 2010. It was originally called the Windows Phone Marketplace at launch, but changed to today's Windows Phone Store in August 2012.

Developers and app publishers can submit apps and games created using the Windows Phone SDK to the Windows Phone Store for distribution. Once submitted, apps and games can be downloaded by consumers.

Microsoft's Windows Phone Store supports credit card purchases, operator billing and gift cards for the purchasing of apps. Most paid apps in the Windows Phone Store offer a trial before consumers need to pay. This is in contrast to Apple's App Store or Google's Play Store where 'lite' versions of apps are popular.

Some of the most popular apps on Android and iOS are available in the Windows Phone Store. You'll find Windows Phones for Twitter, Facebook, Instagram and more inside the Windows Phone Store. These apps and games are spread across 16 categories like entertainment, photo and lifestyle in the Windows Phone Store.

In August 2014, Windows Phone 8.1 Update 1 introduced a Live tile for the Windows Phone Store.

Some stats from the Windows Phone Store for May 2014:

  • In February, 66% of all Windows Phone app downloads came from low memory devices
  • Games are the most popular download category in the Windows Phone and Windows Store
  • The United States downloads more Windows Phone apps than any other country (12%), followed by China (10%), India (9%) and Vietnam (8%)
  • The United States downloads more Windows 8 apps than any other country (31%), followed by the United Kingdom (6%), France (6%) and China (5%)
  • English is the most popular language on Windows Phone and Windows 8
  • Paid apps is a revenue model that has been trending down
  • Highest generating apps offer free trials
  • In-app purchase is the primary source of paid revenue for monetizing games

Latest And Best Prime Day Deals

The Ring Alarm security system is reaching new low prices for Prime Day
Ring Alarm home security systems

Various configurations of the Ring Alarm are discounted to their best prices yet exclusively for Prime members at Amazon through Tuesday night to help keep your home secure.

The Sonos Beam Prime Day deal includes a $40 discount and 2 $50 Amazon gift cards
The Sonos Beam Prime Day deal includes a $40 discount and $100 in Amazon gift cards
$359.00 $499.00 Save $140

That's just so much savings in one deal. You'll have to wait for the physical gift cards, but that's basically $100 to spend however you want.

Prime Day dropped this PlayStation 4 console bundle to just $250
PlayStation 4 Slim 1TB console with Marvel's Spider-Man and Horizon Zero Dawn
$249.99 $359.98 Save $110

This deal on the PlayStation 4 Slim console saves you $50 off its regular price while also including Marvel's Spider-Man and Horizon Zero Dawn Complete Edition for free. You'll just need an Amazon Prime membership to snag it.

The newest device in the Echo family, the Show 5, is now down to just $50
Echo Show 5
$49.99 $89.99 Save $40

It's only been on the market since May, but it hasn't escaped the Prime Day price cuts.

Amp up your home security with these huge Prime Day discount on nearly all Ring products
Save on Ring products today only

Whether you need a video doorbell, whole home alarm system, or some lights to brighten a dark area, Amazon has it all marked down today!

These huge price drops on the entire Galaxy S10 lineup might be one of the best Prime Day phone deals we'll see
Samsung Galaxy S10 128GB unlocked Prism Black Android smartphone
$599.99 $900.00 Save $300

We love the Galaxy S10, and we love deals. This combines two of our true loves in one!

Scour Amazon Warehouse's deals to save an extra 20% on tech and more through Prime Day
Extra 20% off Amazon Warehouse

Amazon Warehouse sells a myriad of items in varying conditions, from refurbished to open-box, used, warehouse-damaged, and more. It's a great place to snag a deal, and now Prime members can save an extra 20% off select items at checkout.

There's never been a better deal on the Ring Video Doorbell 2 than this pre-Prime Day offer
Ring Video Doorbell 2 (Certified Refurbished)
$89.99 $169.99 Save $80

Amazon is taking $80 off the certified refurbished Ring Video Doorbell 2, which lets you see and speak with visitors at your front door no matter where you are in the world.

More Prime Day Deals