Peter Griffith

The new Lumia Conversations blog (previously Nokia Conversations) caught up with Peter Griffith, Head of Phones Design at Microsoft, to talk about the importance of solid design when it comes to the smartphone.

Griffith joined Nokia back in 2005 and migrated to Microsoft after the Finnish company saw its handset division acquired by the tech giant for €5.44 billion (US$7.3 billion). Previously working on Lumia at Nokia, Griffith touches on how the teams behind Windows Phone are a more efficient machine now everything is under Microsoft:

"For some time there's been a lot of integration – don't forget we've been working with the Windows Phone platform for a number of years! Now that we're all one company, we're able to collaborate in new and more significant ways. If our focus is on the person using the device, we need to be able to orchestrate where all of these things come together. Reaching out to all areas of the organization is extremely important."

The full interview is an interesting read. Griffith not only talks about Lumia and Microsoft, but also coffee, design, wearables and even how the design team works on choosing which handsets sport chosen features and functionality, all tailored for specified demographics.

"Making coffee is simple enough that, fundamentally, not that much has changed. However, the mobile phone landscape is such a fast-moving environment, we've already seen the form change significantly in ten years. However, within that, there are constants that will remain; appreciation of materials, the way everything comes together to make the final form and the experience of using it. These will always be important to people."

Check out the full interview over Lumia Conversations for more details.

Source: Lumia Conversations