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Price of the Chinese Xbox One leaked, well within the reasonable range

There was rumor before, that the Chinese Xbox One will sport a whopping $800 (4,999 RMB) price tag. But a picture leaked yesterday seems to put consumers at ease, bringing down the price of Xbox One "limited edition" to 3,499 RMB ($565). I should mention that every price tag in China is the after-tax price. For something labeled $500 pre-tax in the United States, $65 extra for tax and tariff isn't bad at all. The price even competes well against Xbox Ones smuggled into China (how the majority of Chinese consumers are buying game consoles in the past decade), which are mostly in the 3,100 - 3,700 RMB range on Taobao, China's most popular online shopping site.

According to the leaked picture, the 3,499 RMB bundle includes the console itself, one "customized" controller, the Kinect sensor, plus:

  • 100 RMB coupon for shopping on major e-commerce website JD.com.
  • Another 100 RMB coupon for buying a second controller.
  • Gif pack" (content unclear) worth up to 1,000 RMB.
  • 3 "blockbuster games" (not clear which three yet).

Plus, by China's government-mandated service standard for consumer electronics, the Chinese Xbox One comes with 2 years of warranty.

Chinese Microsoft-centric news site WPDang consulted their insider source, and confirmed that said price and bundled contents are very credible. 

Microsoft and its Chinese partner BesTV are expected to demonstrate the Chinese Xbox One on the ChinaJoy expo (July 31 - August 3, in Shanghai). We will know more about console's launch in China in the coming days.

Source:  WPDang, Sina Weibo

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Reader comments

Price of the Chinese Xbox One leaked, well within the reasonable range

33 Comments

They'd sell their kidneys for an iPad, this shouldn't be a problem. Ok I'm mean! Sue me then! I wouldn't say this if it was a surface pro 3.

I guess it means to say "Mobile QQ proudly presents". Terrible wording. Initially I thought it (手Q傲世) some sort of mobile MMORPG...

So, in the EU we have 2 years of legal warranty on hardware. In China they have it too... In the US they have to pay for "extended warranties"...LOL well, I'm glad in something tech-related it sucks to be a 'murican!

On the other hand you're stuck to you're carrier because Verizon phones don't work on AT&T and vice-versa while we can but a phone in England and use it in Greece without problem because all carriers work on the same bands.

Actually, we pay the price of not having carriers meddling and not being tied to carriers. But yes, we do pay more for the devices but we've always paid more, even before the mandatory two year warranty.

You are correct about the warranty thing in the USA. But that being said, I paid for the warranty on my Surface 2, (called Microsoft complete) and it allows me to trade in the device with issues and trade up to the latest product. One of my friends used it to trade up to the Surface Pro 2. So at least my extended warranty was worth it!

Three games? Well probably all Chinese-made junk games. I've long been tired of that.送国产垃圾游戏不要也罢

I have to say the picture is fake,specially the word "pre-order" mistaken to "appoint" which is really funny.But the price probably should be this.