Former Apple director rejoins Intel to make 'groundbreaking' chips
A big-name in the SoC space just switched from Apple to Intel.
What you need to know
- Jeff Wilcox is now an Intel Fellow at the Design Engineering Group covering client SoC architecture.
- Wilcox oversaw Apple's transition to its own Silicon, including the company's M1 chips, as a director of Mac system architecture.
- From October 2010-November 2013, Wilcox worked at Intel as a principal engineer.
Former Apple director Jeff Wilcox has returned to Intel to work on SoCs. Wilcox has already begun his role as an Intel Fellow at the Design Engineering Group covering client SoC architecture. He announced his new role on LinkedIn two weeks after announcing his departure from Apple.
Wilcox has over 25 years in the industry, including an eight-year stint at Apple in which he oversaw the transition to the company's own Silicon. Apple's M1 chips have made waves in the computer industry due to their high performance and efficiency. When discussing Arm processors from other companies, it is generally assumed that they will fall short of Apple's offering. Qualcomm acquired Nuvia to be able to compete with Apple.
"It has been an incredible ride and I could not be prouder of all we accomplished during my time there, culminating in the Apple SIlicon transition with the M1, M1 Pro and M1 Max SOCs and systems," said Wilcox when announcing his departure from Apple.
"I'm pleased to share that I have started a new position as Intel Fellow, Design Engineering Group CTO, Client SoC Architecture at Intel Corporation," said Wilcox about his new role at Intel. "I could not be more thrilled to be back working with the amazing teams there to help create groundbreaking SOCs. Great things are ahead!"
The move marks a return to Intel for Wilcox, who worked at the company as a principal engineer from October 2010-November 2013. He also previously worked at NVIDIA as a principal architect and Magnum as a principal engineer.
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Sean Endicott is a News Writer at Windows Central, where he covers Windows 11, Surface hardware, Microsoft 365, AI, apps, and the broader PC ecosystem. Since joining the site in 2017, he has written well over a thousand articles across the Microsoft landscape, covering breaking news, analysis, and feature reporting.
He writes Windows Wrap, a weekly column covering the biggest stories in Windows and the PC industry, and what they mean for the platform going forward.
Before joining Windows Central full-time, Sean worked in journalism and media production after earning a First Class degree in Broadcast Journalism from Nottingham Trent University. Outside of tech, he is an award-winning American football coach based in Nottingham, England, and was named BAFCA Youth Coach of the Year in 2024.
