Fujitsu IS12T pricing revealed--it ain't cheap

Even though Microsoft is reportedly shooting for that low-end price range, eventually, with Windows Phone, the Fujitsu IS12T won't be the phone to do it. In fact quite the opposite.

Pricing for the phone in various contexts i.e. out of contract, in contract, etc. have been revealed on the website for KDDI-AU, the carrier launching the device. From NanaPho who was kind enough to do the math for us:

  • IS12T New retail price $958
  • IS12T MNP retail price $753
  • IS12T New price with 2-year contract $458
  • IS12T MNP price with 2-year contract $252

(USD/JPY = 76.715)

(MNP price is for NTT docomo and Softbank users who want to switch to KDDI)

Yowsers that's a lot, even for a waterproofed, brightly colored, 32GB, 13MP camera phone running Mango. So far, this is the only announced device for Japan, so a lot is riding on it for success. While it's nice to have a flagship high-end phone, we're hoping that some other companies can bring some more mid-range offerings to Nipppon for competitions sake.

Source: Official AU Blog; via NanaPho

Daniel Rubino
Editor-in-chief

Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.