Microsoft challenges Italy with the Smoked by Windows Phone campaign

The Windows Phone team has taken the Smoked by Windows Phone challenge to Italy with a steady stream of contestants attempting to best the platform. Should they lose they would (as usual) have to hold up a sign and announce they've been smoked by a Windows Phone. But should they win, and this is the interesting part, they'd pocket a pair of headphones.

What's so interesting about the headphones? They're shaped like a giant phone.

Italy Smoked 5

Possibly the coolest prize from the challenge? The Windows Phone Italy team has been keeping everyone up-to-date with latest happenings on their Twitter account, paying particular attention to the charts which record the wins / loses. According to the photos published, Windows Phone appeared to have been holding its own successfully.

Check out more photos after the break. Via: Plaffo

Rich Edmonds
Senior Editor, PC Build

Rich Edmonds was formerly a Senior Editor of PC hardware at Windows Central, covering everything related to PC components and NAS. He's been involved in technology for more than a decade and knows a thing or two about the magic inside a PC chassis. You can follow him on Twitter at @RichEdmonds.