Nokia 'Traffic Intersection Flashmob' in Joburg [Video]

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By Rich Edmonds
last updated

Nokia's "Little Ideas" marketing campaign is taking them around South Africa with the same approach as "The Amazing Everyday" in other pats of the world. We've already had the manufacturer hand out free coffee as well as other promotion efforts in Cape Town. In Episode 4, we have a flashmob heading to an intersection in Joburg to showcase an interesting performance.

It's good to see the "Little Ideas" series rolling on, especially in South Africa where promotion is steadily becoming increasingly noticeable. Episode 3 of "Little Ideas", which sees Nokia providing complimentary carwashes, is located below.

Source: YouTube, via: MyNokiaBlog

Rich Edmonds
Rich Edmonds
Senior Editor, PC Build

Rich Edmonds was formerly a Senior Editor of PC hardware at Windows Central, covering everything related to PC components and NAS. He's been involved in technology for more than a decade and knows a thing or two about the magic inside a PC chassis. You can follow him on Twitter at @RichEdmonds.