Windows Phone ownership holding steady

Windows Phone ownership represents 19% of the market. A recent survey by Nielson still shows Blackberry leading ownership with 35% and Apple firmly in second at 28%.

The survey reflects smartphone ownership for a three month period ending in late March. Overall smartphone ownership increased from 21% to 23% compared to the previous three month period.

The surprise stat in the survey is likely Android's placement. While gaining two points, Android is still well behind Windows Phones with only a 9% share of the market. With the popularity of Android devices and all the doubt surrounding Windows Phone's future, one would think the numbers would be reversed.

I reckon' Windows Phones aren't dead just yet.


Daniel Rubino

Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.