Xbox One developer interview with Woolfe: the Red Hood Diaries creators GriN

Microsoft announced a big batch of upcoming ID@Xbox games for Xbox One at E3 earlier this summer. One of the more interesting titles from that announcement is Woolfe: the Red Hood Diaries from Belgian game developer GriN. Woolfe is a 3D action-platformer starring Little Red Riding Hood. The game intertwines her tale with several other fairy tales, creating a dark and unique fantasy world.

GriNrecently launched a successful Kickstarter campaign (with just over a day left to contribute as of this writing) to help finance Woolfe's development. We reached out to Wim Wouters at GriN to find out more about the studio's plans for the game, as well as their experiences with the ID@Xbox program and Kickstarter. Continue reading for our first Xbox One developer interview!

Woolfe, the Red Hood Diaries - alpha gameplay

Hi Wim! Please tell me a little about yourself outside of the world of gaming.

My name is Wim Wouters. [Besides making games for a living] I am fortunate enough to spend most of my time playing games. Sometimes for entertainment, sometimes a little more serious. With two young kids (a three-year old daughter and 11-month old son), there is always some kind of gamification in progress, be it trying to make eating vegetables fun or finding distraction during diaper changes.

Although I am blessed with being able to work together with my wife (writer of the Woolfe story) and spend quite a lot of time with her, we also try to flee from this wonderful world of games sometimes, with the occasional wining and dining together or with friends.

Forgive me for asking, but this burns on my mind. I understand your studio is located in Belgium. Have you ever had the chance to meet Jean-Claude Van Damme?

Jean-Who? Ha ha, no. :)

Woolfe, the Red Hood Diaries - alpha gameplay

What a shame! Getting back to business, how did you end up at GriN?

It seems like such a long time ago already. Before I founded GriN, I was self-employed, making 3D animations and Flash websites as a freelance subcontractor for advertising agencies. In my spare time, I created quite a few little Flash games that occasionally got a lot of attention. It was in 2002 that Director (a software tool from Macromedia) got an update that allowed the creation of online 3D games. This was a revelation. It allowed me to combine the two things I loved doing most: creating 3D worlds and programming.

With two friends also into programming and 3D we believed we could conquer the world via our online 3D games. We started the company GriN and launched a website to showcase our creations ( quite abandoned now). In a way, it worked… in the glory days our web games attracted more than 300,000 players per day!

Unfortunately, online advertising (or paying for online content, for that matter) didn't have the popularity it has today (Google ads didn't even exist). The only advertisers were online casinos and porn sites, [things to which] we did not want to subject our young players. So, we earned very little. So little, in fact, we had to find a new business plan. This turned out to be the old business plan, working as a subcontractor again. Soon after, my partners left the company and I was on my own again.

I continued making games after-hours. The company grew and downsized several times over the years, following the tides of the internet bubbles and my attempts to gain independence as a game development company. Today we are at a peak again, with a team of six full-time employees and almost three full-time freelancers, all working on Woolfe.

GriN shares the same name as a defunct Swedish game studio. Have you considered any measures to make the two company names more distinguishable?

The Swedish Grin was founded one year before us, in 2001. At the time we both were not so well-known. We didn't even know of their existence until we met them at a convention in The Netherlands. They were very friendly and we laughed about having the same company name. They were focusing on big titles already while we were struggling to survive, so they didn't really see us as a threat, I think.

Now that we are also starting to roam the seas of entertainment gaming, this question of what to do with our company name has also become an issue in our minds. How we're going to deal with that at this point is not decided yet. Perhaps we start a new company, or we might change our name, or we do nothing and see what happens.


Woolfe, the Red Hood Diaries - alpha gameplay

Woolfe will be your studio's first console game. What inspired you to move into console development?

Actually, it was not our ambition to move to consoles in the first place. When we were nominated for "Best Selected Project 2014" at Game Connection (which took place alongside GDC) in San Francisco, one of the prizes was approval from Sony and a Playstation 4 devkit.

Our deal with Microsoft started at Game Connection too. They saw our presentation and found it quite interesting. While we did not fit in their portfolio as a game they would like to publish, three weeks before E3 they contacted us and asked if we would like to be part of their E3 ID@XBOX presentation. Naturally, we were quite honored.

One issue is that we're still working with Unreal Engine 3. This engine does not officially support PS4 & Xbox One. We're very lucky Epic is such a great company to work with, and they are really helping us quite a lot with… well, everything.

We had no idea these huge companies were so indie-friendly.

Woolfe is a dark, fairytale-themed action platformer. What are some of your inspirations for the game?

Old fairy tale books were the main sources of inspiration for character development. As for the environment, we love Tim Burton (from Batman to Nightmare Before Christmas, Edward Scisscorhands to Alice in Wonderland and many more), but Dutch painter Anton Pieck was an even greater influence in developing the Woolfe universe.

Gameplay that influenced us can be found in the original Prince of Persia, Crash Bandicoot, Batman, Darksiders, Limbo, Abe's Oddysee, and many many more.

Woolfe, the Red Hood Diaries - alpha gameplay

How much story content will Woolfe have? Will there be moments of levity in the narrative, or does it remain serious throughout?

There's quite a lot of story to be told, so we've chosen to integrate the main part into the game through voice-overs, allowing Red to narrate her own history, the city's history and the events which occurred in her family. Additional story content (character backgrounds, fairy tale references, etc.) will be accessible as unlockables and secrets.

The overall story line is quite serious and tragic, but humor and sarcasm will definitely be present too, as Red faces challenges and opponents. We're aiming for a smile and a tear, so to speak.

Woolfe meshes characters and elements from multiple fairy tales. Will any of those characters from other stories be good instead of evil?

We are indeed integrating several characters from other fairy tales. Most of the characters encountered will not be so friendly to our protagonist. But that does not mean they have always been evil or are evil by nature. B.B. Woolfe, our main antagonist, has a very powerful grip on his environment and many have become victim to his reign. All the side-characters have their own back stories as well, which will probably be unlockable secrets or achievements.

Woolfe, the Red Hood Diaries - alpha gameplay

Tell us a little about Woolfe's combat. It looks like Red Riding Hood swings a mean axe!

We're trying to create a really smooth hack-and-slash combat style that feels easy, but has a hidden layer of sophistication that will allow the user to execute wild combos and finishers. At the moment we're re-writing the whole combat system.

How much blood and gore will the game have?

It's not really such a bloody game at the moment. Our Gamescom rating was actually 12+, which is really sweet [given] that the German age rating is quite strict. Red Riding Hood only fights fantasy characters and when she dies you get an instant re-spawn – no gruesome death animations.

We saw some green items hidden out of the way in the current alpha build. What do these items do?

I see [you found] some secrets. Those green Ws unlock special content. This can be character trophies, background stories, concept art, and original fairy tales – things like that. [The bonus content] will give curious players a better understanding of the world we are creating.

Woolfe, the Red Hood Diaries - alpha gameplay

Will the levels in Woolfe be more open or linear in design?

Actually our city level originally had a very open design, giving the player the freedom to roam and explore, but we noticed people started feeling lost, not knowing how to proceed with the current objective. Our environment design is filled with so much detail that it tends to be a bit overwhelming when we give the player too much freedom. We have made the game design more linear since then, although we have some surprises there too.

What are some of the bosses we'll encounter in Woolfe? Are they all characters from fairy tales?

The first boss Red Riding Hood will encounter is the Pied Piper. He fits really well in the story. You just don't know if you're chasing him, or if he is luring you. We'll also meet Sleeping, or rather, Creeping Beauty, as we call her. Pinocchio is all grown up by the time you fight him. He's one of the bigger bosses, more towards the end.

The others I cannot talk about yet. We want to keep it exciting for the players, but yes, most of them do come from popular fairy tales.

Xbox One and beyond

Woolfe, the Red Hood Diaries - alpha gameplay

Woolfe is coming to Xbox One in 2015. Will you be releasing it on Xbox 360 as well?

No, we can't focus on the old-gen consoles anymore as we would need to do too much optimization, which is very time consuming for a team of only six people. Previous consoles are almost 10 years old by now. By the time we launch for consoles (planned for June 2015), we know more people will already own a new console.

Microsoft announced Woolfe as part of the ID@Xbox program during E3 this year. Can you tell us about your experience with the application and approval process?

It was a breeze. We had no idea communication with Microsoft would be so direct. We already talked to someone from Microsoft at Game Connection where we were nominated. All [of the subsequent] communications were very personal and straightforward.

Woolfe, the Red Hood Diaries - alpha gameplay

Have you actually started working with an Xbox One development kit yet? Any challenges there?

We have, although we're not playing Woolfe on the system yet. It takes some time to get everything up and running.

Our biggest problem at the moment is that Unreal Engine 3 does not officially support Xbox One. So we're trying to "hack" our game on the system. Epic is giving us good support with the experience they have, but we're not there yet.

Finally, what has the Kickstarter experience been like for Woolfe? If you had to do it all over again, would you change anything?

We reached our goal, which is awesome! We're over the moon with joy! With the experience we have now, we would change a few things. We tried to go in prepared for everything, but with a limited team it's always hard to manage time. We had hoped to reach our goal a little faster so most of the updates we prepared were focused on stretch goals and extra rewards.

Of course, just like most Kickstarters, after a great start and reaching 50% in three days things started going slower. We needed to reach new audiences and that proves to be quite hard. We're getting quite a lot of attention in Europe, but the US market doesn't know us that well yet. It could be a cultural thing, or just Europeans being proud that not every game is made in the US.

More Woolfe to come

There's still time to contribute to the successful Woolfe Kickstarter. You can follow GriN and Woolfe on Twitter at @GriN_be and @WoolfeGame.

Paul Acevedo

Paul Acevedo is the Games Editor at Windows Central. A lifelong gamer, he has written about videogames for over 15 years and reviewed over 350 games for our site. Follow him on Twitter @PaulRAcevedo. Don’t hate. Appreciate!

  • This reminds me of Alice: Madness Returns. Looks like great game.
  • Reminded me of Trine although this one looks very promising and Trine 2 did not really entice me as much.
  • I was thinking the exact same thing, almost thought it was being done by American McGee.
  • I was thinking the same when I saw the images.
  • Exactly! I thought it was a spiritual successor by Spicy Horse til I saw it was a different dev. Now we need Glass Slippers and Mirror, Mirror to provide more dark fantasy adaptations!
  • interesting read. The game seems pretty neat, in terms of the story concept. The biggest thing that's going to make picking this game up tough is the plethora of quality games from major studios in 2015. Hopefully they pull off a summer launch, when the big-ticket offerings aren't quite so plentiful, which could help them get more recognition upon release.
  • Red looked a wee bit sweeter than that in my memories! But the game sure looks interesting and promising. They're even from Antwerp like me, wonderfull! (Nope, didn't meet JCVD either, Belgium isn't that small.) Damn shame there isn't a peep about PC though, otherwise I would probably buy it.  
  • PC (Steam) is actually the lead platform. We're just focused on the Xbox angle. :-)
  • Aha, now that's good to know... 'Bout time I spend some money to support the local economy :-)
  • w00t, the game is similar a Trine 1&2 game
  • looks so nice.
  • Hi
  • Haven't heard of this before. Looks great.
  • Great interview!
  • Off: please ... any kind soul can please send me an invite for Xbox One Preview Program? Please :P gtag: zapellat email: Thanks!
  • Do you have a One?
  • I'm buying "one" on Thursday :))
  • what games are you getting?
  • First: Fifa and COD, later Killer Instinct and some others, I'm a newbie yet.
  • Fine choices to start with. :) Don't forget that the newly-released Warframe is free for Gold members. It's really good. And Super Time Force and Crimson Dragon are currently free for Gold members as well.
  • Thanks!! Writing down for tomorrow night!
  • Shame you missed Max, real nice little game. Your selection is nice and varied. Are you getting Kinect? Because Xbox fitness is good. Not tried Dance Central yet though. I can recommend Plants vs Zombies Garden Warfare, a near perfect family FPS. There are a couple of other games too that have released at £14.99 or less, that look nice, but I haven't tried them yet. Trials Fusion is decent, and keeps going on sale. Oh, and Minecraft is out this week, not my thing, but my kids love it. Give me a shout, and I will send you an invite to the preview thing.
  • Definitely I recommend everyone buying an Xbox One get it with Kinect. It's well worth the extra $100. My favorite Xbox One games so far, in order of release: Killer Instinct, Xbox Fitness (Kinect), Dead Rising 3, Max: Curse of Brotherhood, Titanfall, Kinect Sports Rivals (Kinect), Super Time Force, Dance Central Spotlight (Kinect).
  • Good games! I still need Dead Rising 3 and Titanfall. Have you tried Warframe yet?
  • Is it any good?
  • I think so! I'm only a few missions in, but it's an amazingly huge game. Great to play by yourself or especially in multiplayer, since it has a lot of MMO features. They update the PC version all the time too, which means we'll have more content and features on the way as well. I'm surprised Warframe didn't get more hype before release, but we'll be giving it a review and maybe doing a multiplayer night sometime.
  • I haven't tried Warframe yet--but my brother did and really liked it. I'll definitely be checking it out soon. It's free, after all! And it looks promising. It seems like all the big gaming publications are behind schedule after the holiday weekend or something, as there was little mention of Warframe, Orochi, or Dance Central Spotlight on the major ones (IGN, Gamespot, Polygon, etc.). I get that Warframe already was released previously, but shouldn't an exclusive game like Dance Central get reviewed on launch day by the big gaming publications? None of them have posted a review yet. Unless there is some type of embargo--I know there is a glitch where it crashes occassionaly.
  • We actually had some technical issues with Dance Central Spotlight pre-release that prevented us from having a review ready for launch. It sounds like those issues affected some other reviewers as well. Luckily, the game works now! I just need to dance some more so I can review it by maybe this weekend.
  • I'll give it a go.... I assume it is available in UK too?
  • Yes it is. :)
  • Tried it tonight.... Not feeling it. I may have to try Guacamelee again.
  • I purchased most if not all the I games over summer binge. So far that are fun and a great way to get game points. They are great quality and alot of fun.
  • Great interview and great video.  Game looks like something not only i will enjoy, but my kids will too...double bonus points!  Gameplay looks really basic, but cool and the art looks amazing!  really looking forward to this!
  • I am also in this conversation.
  • But are you a bot or a person?
  • Nice article, and the game reminds me so much of Max, TCoB. Which is great, loved that game. Looking forward to this one. On a slight tangent, no one has mentioned that you have drifted off the phone topic! Finally, WPC has turned the corner, and the clutter of disparaging comments is reducing. Personally, I love the Xbox and MS bits. I like that they have WP centrally, and the other bits included as a bonus addition. Now if only Jay would craft the new app, I would be happy (need landscape for typing).
  • Glad you enjoyed the interview! It is nice to see the particular kind of complaint you refer to showing up less as time goes now. I still enjoy phone games, but I'm trying to shepherd our Xbox One coverage right now. Seeing the new console develop is really exciting. Agreed about landscape support. :)
  • Good work... Roll on Defence Grid and Sunset Overdrive. Oh, and landscape support.
  • WPCentral's Xbox games coverage is hugely awesome to me because WPCentral isn't blocked at work but pretty much every other site that covers games is. Loophole!
  • Yeah, WPC on my dinner hour is nice. Lets be fair, without a broad range of articles, it would be a much lonelier place. The fact that I can cover many of my interests on one site is great. And, the writing is good, the comments are not filled with vitriol, and people seem genuinely helpful. Lovely community. I still view other sites, but this is my favourite.
  • I thought Batman Arkham Knight when I saw red hood in the title.
  • How to make new action game : 1. Pick a fairytale 2. Turn it into dark-theme 3. ... 4. PROFIT   definitely every fairytale-based game developers
  • Technically, and just like mentioned in the video, there is no need to 'turn' fairy tales dark, only to return to the original theme, which usually was as dark as a horror/thriller. After all, they were meant to warn children against certain behaviour, not as entertainment...
  • Bravo! Cheers to the developers!
  • Wow the art style is verry apealing I have not purchased an XBox One but I am starting to see some games coming down the road that are making me consider getting one sooned that later.