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Amazon is removing its Windows 8 Kindle app from the Store on October 27

Talk about bucking the trend Amazon is notifying customers today that on October 27 the company will eliminate their Windows 8-era Kindle app from the Windows Store. The company cites wanting to "simplify our approach" and focus efforts on their existing Kindle for PC app.

That's right. While many businesses are moving towards Microsoft's Universal Windows Platform for both security and higher visibility, Amazon would rather go back to a traditional Win32 Desktop app complete with an .exe installer.

Let's rock it like it's 2005.

Below is the entire email forwarded to us by Benjamin K.,

For the past few years Amazon has supported two separate Kindle apps for Windows PCs. In order to provide our Windows customers with the best Kindle reading experience, we are simplifying our approach and focusing our efforts on the Kindle for PC app.If you are currently using our other Windows app (Kindle for Windows 8) on one or more of your PCs, we recommend that you upgrade to the Kindle for PC app to get the best reading experience and latest Kindle features. We are regularly updating the Kindle for PC app, including recent features like multi-color highlighting, improved search performance, and support for textbooks.To simplify the experience for Windows customers, we will remove the Kindle for Windows 8 app from the Windows Store on October 27, 2016. If you already have the app installed on your PC and wish to keep using it, you can continue to download and read books as you do today. If you uninstall the Kindle for Windows 8 app, you won't be able to reinstall it from the Windows Store.If you have questions (or if you have a Windows RT device), please see our Kindle for PC help page.

We haven't reported on an update for Amazon Kindle for PC since 2013.

While we have heard of companies leaving the Windows Store, few sought refuge in the old Win32 era app world. Then again, it would seem that the majority of Kindle reading is done on dedicated Kindle readers these days and not so much on PCs (though we could be wrong). It is especially weird since an Amazon Kindle UWP app with Inking support for Surface users (highlighting, notetaking) seems like a natural combination for students, teachers, and general bibliophiles.

As to whether Amazon will take their Win32 app and put it through Centennial to at least get some Windows Store visibility remains to be seen. One thing is for sure and that is Amazon is not down with Microsoft or putting their services on the Windows Store.

Interestingly, Amazon has not said anything about their Windows Phone 8 Kindle app, which is still on the Store. It is not clear if that app will ever see another update or if it too will be removed. As to why the company won't just create one app for both PC and Mobile using UWP, ¯\_(ツ)_/¯

You can grab the Kindle for PC app on Amazon's site (opens in new tab).

Thanks, Ben and Jared, for the tip!

Daniel Rubino
Executive Editor

Daniel Rubino is the Executive Editor of Windows Central, head reviewer, podcast co-host, and analyst. He has been covering Microsoft here since 2007, back when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, Microsoft Surface, laptops, next-gen computing, and arguing with people on the internet.

  • Ouch. I actually use this on my SP3... I prefer the store app to the desktop app. Oh well! Posted with the Nexus 6, Nexus 5, or Surface Pro 3
  • Here is the complete details on app being removed from the Windows Store: Also states that once you uninstall this app you cannot reinstall from Windows Store :(
  • @RohanRonQM, thanks for posting that. There's also an option at the bottom of the page "Was this information helpful?" selecting "No" brings up a 'why' questions to which one of the choices is, "I don't like this policy." For those Windows users who prefer the Store-based app, I suggest you go and vote here. Maybe if Amazon receives a surprising amount of "I don't like this policy" responses, they'll reconsider or be more likely to release a UWP app in the future.
  • Maybe if people actually used the app on Windows then they would create the universal version. Obviously they are not seeing enough useage to justify developing apps for Windows.
  • Maybe if they are interested in making money... All the BS would stop
  • Just did this, thanks for the suggestion!
  • I used only one option! I don't like this policy
  • Done what you suggested. If Amazon actually bring all their features to the windows app. MS is to blame as well for not bringing Surface mini.
  • Thanks for the link. I also responded with "I don't like this policy". Ironically, I had to leave the WC app on W10 and switch to an Android tablet to use the URL you posted.
  • cough cough cough
  • Funny thing, I booted up my SurfaceRT the other day and the Amazon shopping app still works (even the WM app no longer does)
  • Archaic people
  • Yes,  still using windows.  Archaic is right.
  • And what do you suggest we use, OSX? You do know that OSX is based off of BSD, which is even older and more archaic than Windows, right? Oh how about ChromeOS (yeah, like anyone buys ChromeBooks), which is based off of Linux which is to be a cheap knock-off of Unix, which is even older and more archaic than OSX or Windows.
  • Archaic or not, my webcam did not break after the last OSX update on my macbook pro, like 75% of the cameras after the AU, nor did I ever get a BSOD like windows 10 users after the AU, nor did  my mbp go to a boot loop when installing updates like windows 10 did on AU! so yeah, archaic but working...not a junk yard like windows 10
  • soooo ... since neither my pcs nor laptops broke at any point, all the webcams here and in our offices continued to do their job after the au ... that does mean everyone else on the planet had a broken windows 10 after au? i mean with 75% breaking rate i must have been incredibly lucky to have not gotten a single failure wiht over 150 pc/laptops. or maybe your "facts" are ever so slightly blown out of proportion ... just a thought.
  • Have you read the apple support forums lately?  Many, many problems.
  • @mariusmuntean, I think your % are pretty far off. There were a small percentage of people who had the problems you mentioned, which unfortunately is still a large number of people because of the hundreds of millions of people who use Windows 10, but most of us were not affected by those problems. In addition to the statistical data, now just speaking anecdotally for myself, I updated Windows across 8 computers. No BSODs. 3 of those computers are regularly engaged in Skype video calls -- no camera issues.
  • Here you have my like good man. My Windows 10 Laptop is degrading its performance update after update, now everytime I suspend my Laptop, when I want to use it again, it starts from zero, like rebooting. Such a POS of OS. Need urgently a UNIX/LINUX/BSD based OS.
  • BSD old and archaic? Oh boy, you're in for a surprise.
  • Windows gets the job done in the real world!
  • Let's see you play GTA 5 with mods, Fallout 4 with mods, or most other PC games on iOS or Android or a Kindle. Windows has more versatility than any other platform. You couldn't even create apps or games for those other platforms without using Windows.
  • Lol.
  • Why are you here then? Android is only good on phones. Even the editors at Android Central are saying so. Chromebooks are not getting enough consumer penetration. The Xbox beat PlayStation for the third month in a row. I'm not a fanboy: I like iPhone more than WP, but there's two things the competition can't beat Microsoft in: PCs and gaming. They have too many partners in gaming, Steam being the biggest. There are more Steam users on Windows 10 than any other platform. And EVERY OEM that's not Apple wants to make a Windows 10 device.
  • Yes because when it comes to functionality, ChromeOS/OSX *obviously* beats Windows /s Some people and the narrow-minded views they have.
  • Seriously dude, get a hobby. Why your account still exists is beyond me.
  • Steve... Why are you here?
  • I was about to say the same thing...
  • At the very least they could have just renamed it to "Kindle for Windows" and forget about it. And if they ever plan to make a new version, then they already have an install user-base.
    With what they're doing now, and going backwards, it would make it seem that they will probably complain how there weren't many people using the app and that it was lacking features.
  • I've simply been buying from Kobo for the last year
  • Yup, same here
  • Amazon thinks monopoly will stay for all the time. They are hurt in india and not looking good elsewhere.
  • Amazon is headed for an ugly implosion. They are trying to do to much stuff (that they don't know how to do, prime shipping is now a joke), too fast that costs too much (especially for a company that has not only never made a profit, but operates at an operating loss year after year. I love Amazon, but the hand writing is on the wall.
  • "Especially for a company that has not only never made a profit" Not true:
  • They will land on Mayfair and be bankrupt in no time.
  • If you live in an apartment building, you'll see 90% of packages are from Amazon.They make enough revenue that they could right the ship at the first sign of genuine trouble so I think sounding a death knell for Amazon is askin to doing the same for MS and Windows. Sure, it makes basic logical sense but when you think about how pervasive they are in everyday life you realise the bigger picture... Not defending Amazon here; as far as e-readers I will certainly go Kobo from now on (the new one is waterproof too), but Amazon sells so much stuff at such low prices that I don't really see too many people swearing them off.
  • It's also worth noting, in regards to Kobo, that the Kobo app is universal and runs on PC, Phone, Hub, and Hololens.
  • Yep, stopped buying from Amazon. Actually been going through Barnes & Noble instead
  • Amazon has some nice services, music, video, etc. I dont use any of them due to their lack of support for Windows devices.
  • It's the next Google, yet I like Amazon's online shopping experience...
  • How much more inconvenience will you go through? How much more loyalty will you give to a company (MS) that has screwed over its loyal fanbase over and over. You already know you like Amazon's service offerings. Just switch... you won't win the battle you are fighting.
  • They dont have anything that special. MS didnt do this, Amazon did.
  • Microsoft's failure in the market created this. It has nothing to do with Amazon. They are just going where the customers are. It isn't some conspiracy. Posted via the Windows Central App for Android
  • That's odd? I was under the impression that 'Windows' has the largest market share?
  • Android outsells all Windows devices 3:1. That, combined with people not using apps on Windows PCs, means there isnt much reason to develop software. Especially when you would lose access to most Windows devices. A website or x86 app makes more sense. Posted via the Windows Central App for Android
  • >Android outsells all Windows devices 3:1  [Citation Needed]
  • I can't find the article, but it was form a year or two ago. Android had 60%, Apple had 20% and Microsoft was at 20% counting all platforms. Not hard to imagine when last we heard Android was selling 1.5 million phones per day, and that was in 2013. Windows certainly isn't anywhere near those numbers. Posted via the Windows Central App for Android
  • Yeah, so you made it up.  That's what I figured. For the record, current total OS usage numbers across all markets (desktop, tablet, and mobile) worldwide, according to Statcounter: Windows: 40.84% Android: 33.32% iOS: 11.91% OSX: 5.15% Linux: 0.9% ChromeOS: 0.34%
  • Didn't say anything about usage numbers. Sales. Posted via the Windows Central App for Android
  • @bleached, you understand that is mostly the super-low end Android as a glorified feature phone, yes? Apple's App Store generates significantly more app revenue than Google Play, even while having far fewer total handsets out there, because most Android users don't actually use their phones as smartphones. Certainly many of the high-end Android devices are capable little systems, but in terms of sales volume, they don't make up a very big percentage of the Android base, and fall far, far short of the Windows install base. Which brings up another important point -- you're talking speed of sales, rather than install base. People buy a Windows computer and use it for 5+ years. People by a cheap Android phone and use it for 2 years. Over time, that means the effective install base is about equal (maybe a slight plus for Android), but factor in the large base of Android as a feature phone and you see the reality is that Windows still dominates.
  • Many of those Android phones do not even have the Play Store but at the same time PC users are not in the habit of using apps. Microsoft hasn't really done anything to move people towards the app store, they don't even have many of their own apps in the store. Everything Microsoft should come through the store and it should even handle the installation of programs downloaded outside the store. Basically, the Window Store should replace Programs and Features in Windows 10. Get people in the habit of using it. Posted via the Windows Central App for Android
  • @bleached, I agree with you on that. There's also a general usage shift that will take time, probably years. None of us are used to thinking about going to the Store for apps on our computers, but I'm finding more and more that it's easier to get something there when I don't know exactly what I want then a generic web search and hoping to find some bit of freeware or shareware. I recently needed a Markdown reader for a new computer. Normally, that would have been Bing search and then download one that looked decent and safe. This time I found it faster on the Store and knew it was safe. Also, for all those small kids' games, the Store is fantastic, just like on a phone. I like your idea of it replacing Programs and Features to accelerate adoption.
  • "That's odd? I was under the impression that 'Windows' has the largest market share?" And all of that market share can be reached by Win32, not by UWP.
  • I don't know why you got too many votes down but I 100% agree with you and I'm what you call a die hard Microsoft fan
  • What's this got to do with MS? Amazon made a very stupid decision by going backwards instead of embracing apps. Just to clarify, MS don't own Amazon.
  • Who cares about battle we love,we use windows phone
  • This should go straight to Nadella's face! He wanted all business! MS will FAIL and I will be LMFAO!! They deserve to FAIL and FALL for all the misserable things users have endured from them!
  • You see... I just use Windows. It's not life or death. Each day I arrive into work, or at home, switch on my computer and get on with my job. I play a selection of games, have a Lumia 950, Surface pro 3, so everything is okay.  At no point do I feel miseravle. Are you 12?
  • apple and google funds microsoft with them patents.  they are not going anytime soon.  You'll probably die and microsoft as a company will continue on.  thats the sad truth about you.
  • The Amazon Video app for Xbox is actually pretty good. Why can't this be a UWP app?
  • Yup, they keep emailing me about Prime music. Which I can't use on my phone.
  • video sucks
  • Terrible decision. Does the PC app support touch at all? How about pen, which would be awesome for textbooks, and books in general? I guess they don't want anyone who has purchased a Surface to use their ecosystem, or any other touch based PC.
  • Right? Could you imagine a Kindle app with Inking? Good lORD, it's like a match made in heaven for people who highlight and take notes.
  • You should capitalize Lord.
  • Down vote me all you want, it remains true.
  • agreed...
  • Fixed. lol
  • Thanks. I'll take an up vote now - wait - Lord, that's messed up, Dan.
  • Kind of guesed that he would do that lol.
  • Ok, that made me chuckle.  :-D
  • Would be great! But wouldn't that also kind of make the current Kindle tablets look foolish, Dan?
  • Yes it could make it look like Kindle eReaders are pointless to get. However with some clever marketing and maybe making a Kindle tablet with W10 and Pen support, they can gain huge support and fan-base!
  • Can't see W10 being on their agenda, especially as their 'OS' is a re-label of Android.
  • This may be the reason why amazon doesn't want this on touch enabled Windows 10 devices.
  • I buy Amazon eBooks and just convert them to regular PDFs with contents pages, hyplinks and what not, using Caliber. Then I can do whatever the fudge I want with them in any PDF app (Xodo PDF gets the job done), never relied on their half-assed app, it'll just limit your device to what their eReaders are capable of.
  • And they are plenty in numbers. Don't do favour for MS but at least do it for yourself Amazon.
  • Amazon is all about executing a service (logistics),
    they are brain-dead when it comes to being imaginative.    
  • Amazon is horrible at logistics since they started doing it themselves. They have made a complete joke of Amazon prime shipping.
  • I could never buy anything with the app.  I always had to buy it with the PC version then access my purchase with the App afterwards.
  • actually I had to go to and purchase my items and then they'd automatically show up on the Windows app.
  • Yet another sneaky attempt to marginalize Windows and the Windows Store, or is Amazon simply holding back on plans for a UWP app?
  • Conspiracy theorists would say "it's a Google-like tactic here".
  • Windows 10 these days are full of "conspiracy theories"
  • I kind of think that this might be a side effect of the AWS vs Azure fight. If that's true they wouldn't be the first doing something like that.
  • Looks like they are taking the same approach as Spotify & Sonos for PC apps - I.e. Back to the 1990's !!!
  • Spotify has a highly functional app... :P (sorry if I misunderstood your message)
  • For Windows perhaps, but for Windows Phone and Windows 10 Mobile I'd say they don't. The Spotify app for W10M is laggy, doesn't properly rescale its UI, has software back buttons like iOS, doesn't support Continuum, etc.
  • Id say its pretty good quality on Win10m. I use it regularly and the only bug be come across is sometimes Spotify goes into Offline mode even when connects to internet. Although I guess everyone could potentially come across different issues. It would be nice for them to make a functioning UWP though
  • What I meant was that the Spotify app isn't a Universal one for PC (its a Win32 app) and they have a separate app for mobile. They should implement a UWP app and be sorted on all devices.
  • Ah right! I understand now. Yeah would be nice for a full UWP from them :P
  • I'm done Supporting Amazon. I was going to buy a fire stick but not anymore.
  • Sadly, I don't think they care if you will not buy one lowly fire stick.
  • When monopoly in danger. They will.
  • I'm sure they won't but others do it then they will after a while. Last I checked, I'm not the only one not supporting so thanks for the comment but it failed miserably. :)
  • Isn't this the same talk to disuade people from voting?
  • It's actually why I'm canceling my Amazon Prime subscription. It's not worth it. I don't use hardly any of their services and they have no intent on supporting me. Anyways, they probably won't care, but I'm canceling anyways.
  • Lame.
  • Centennial is going to kill the true Universal Windows Store Apps (Phone, PC). Nobody will spend time porting the apps for a full support
  • Ok, that's it. I have been buying books from Amazon Kindle store and reading them on my windows devices just to keep the apps alive. As Amazon clearly does not want my business I'll get my books from other means from now on. Thanks Amazon! It will be a cold day in hell before I consider buying anything from you again.
  • I had a suspicion last year that Kindle would be killed off at some point. There were never any updates and I didn't trust Amazon. I started buying books through the Kobo client on my Pro Tablet 608. The app is much better than Kindle in any case.
  • Yeah, I suspended my account because I did not want to lose my books. I am thinking, we could download them, then off load them onto a pc and surely there is software we could still enjoy them with - even post app? Maybe...Bookvisor Premium? IDK, never tried it.
  • Get Calibre - it has a basic e-reader built in and there are tools you can find to convert your purchases to whatever format you want. Only downside is that its a Win32 open source project, so there's no app version.
  • Yep I agree with that
  • They do want your business....just you need to step up to the plate with a real platform instead of windows.  NO APPS.   Its a windows fact of life.   If you want to use apps move to a better platform.  
  • "Better platform" is Windows. More security, wider device selection options, and many more features make it a better platform. Android (and iOS) are fueled largely due to the "more apps is better" crowd that (for some reason) thinks having 4,000 apps that do relatively the same thing is better than having a few high quality apps. Not to mention the power of the desktop, something Android has failed to replicate.  Why do you Android and iOS people insist on coming to a Windows fan website to spread your FUD?  Granted, we don't have Snapchat, Amazon or Google apps, Pokemon GO, and some banking apps, but by and large we have most of the apps we need every day. Nobody here is choosing Windows just for the apps. We're choosing Windows because it's our platform of choice. The fact remains that there are more Windows users -- PC, mobile, Xbox One, and Surface -- users than there are Android users. I'll stick to my "real platform" and let you have your Android toys, thanks.
  • He uses iPhone toys actually Posted via the Windows Central App for Android (LG V10 or Nexus 5x)
  • Sorry, my mistake. :)
  • Windows 10, the great platform with ZERO quality, tested by insiders for free for MS :)) yeah, the best platform where an update breaks 75% of the webcams all over the world, where an update goes BSOD when a tablet is connected, the best platform where devs are leaving. Windows 10 is a discgrace to the tech world, the fact it has so many installs is because MS forced them on people's PCs, and you do not count the many that have since downgraded to a more stable OS. Even the great SP3 which was and is a stunning device, is plagued by windows 10!
  • How old is this getting??? Hardly a troll in sight the past few days with 'moderate' good news. An article about a withdrawal and you can suddenly cross EVERY bridge without a toll!!
  • Your point is simply illogical. Yes you need a real platform for apps. Windows 8/10 is a real platform with excellent tools to write apps. But why NO APPS (which is false by the way) has any bearing on Amazon to have a Kindle App on Windows 8/10. What you need are customers. Windows 8/10 has a desktop OS market share of 22% and OSX (adding all versions) has less than 4% market share. I would say Windows 10 is a more real platform than OSX. Amazon is not seeing me as a Kindle customer and I would not see Amazon as my book vendor.
  • But people don't use apps on those platforms. Websites and full desktop programs make more sense. Apps are for phones, which Microsoft is not competing in. Posted via the Windows Central App for Android
  • this doüche keeps trolling here nor care about kindle.  he probably doesnt even read books, just windows central articles.  waiting, like a fckng snake for an article like this or any windows mobile related.  never seen him comment on xbox articles or office, or anything that maybe too ''positive'' for him.  go back to licking Larry Page and ERic Schmidtts balls.  Google would not exist today if it wasnt for Windows.  Get that ****.  Google is a leech.  Ban any google software (chrome, etc etc.)  on a windows platform and we will sure cripple them.  Theyre lucky the law is on their side.  You're proabbly using a windows PC considering macbooks and chromebooks are a POS.  LMAO
  • Is this how they create the best experience for their customers? Amazon seems to be going from bad to worse while saying they are improving.
  • and yet, Amazon is losing billions of dollars and profit margins are shrinking - they keep doing things to alienate their users and make a worse experience.
    Someday they will realize that Amazon IS AT FAULT
  • I didn't realise Amazon was losing billions, but I can understand why.
    I used to nearly always buy from Amazon, and for a couple of reasons. Lowest price (including free delivery) and convenience.
    However, now I have to double check the prices, not only with other websites, but some high-street shops are sometimes cheaper for what I'm looking at. Additionally, has anyone tried buying protein powder from amazon recently... They shove their amazon pantry version of the same products as those which are available from Amazon standard (and I'm not talking about a marketplace seller either, but I'll get to those!) in your face, which are only available to prime members, yet its more expensive (plus you have to pay for delivery!) If you do find a marketplace seller cheaper, you get stung on postage cost, as often they're not eligible for the free delivery.
    Finally, by the time I've made sufficient purchases to be eligible for free delivery, the parcel, when it arrives, cant always be left and so I have to collect it from somewhere else.
    All in all, the convenience that amazon once offered has gone. I find it is often quicker, cheaper and more satisfying getting my stuff from a local shop. YMMV, but that my feeling on it.
  • sorry but I meant to say millions. There was an article on Neowin and Android Central about 6 months ago stating that Amazon Inc hasn't made any profits since late 2006.
  • Um, Amazon has posted 5 straight quarters of increasing revenues and profits... Posted via the Windows Central App for Android
  • amazon revenues are high thanks to their cloud-service​ though, so RohanRonQM point stan​d.
  • wow, the kindle app was one of the first non generic apps in the store that I remember. I never used it, but I remember it
  • I believe all Surface models come with the Kindle app pre-installed
  • who the hell takes their pc on holiday..!!
    If they think I am buying a kindle just to read books they can do one, guess I'll be buying my holiday books elsewhere from now on...
  • The app works on tablet pcs and laptops, people take tablets and laptops on holiday  
  • Bye's been fun.
  • I hope that iPhone has better text rendering, because clearly you didn't read how this article was about PCs.
  • Quite possible that he did read the article and has a Win8 tablet he's been using the Kindle app with.
  • only the windows 8 rt tablets will have a problem, amazon is still supporting the x86 version of the app
  • Yep
  • Douchebags unite!
  • yes,  they are doing a great job here.  uniting for a failed platform of windows 10.   
  • you do realize that any windows 10 computer can use the amazon x86 application, nah i kid.... your only trolling
  • Zzzzzzz
  • This one sucks... It seems to me that Amazon punishes Microsoft for being a competitor in a completely different segment of the technology space.
  • let's remember that Amazon's Fire Phone and Fire tablets were a huge failure.
  • Fire phone was a failure, but the Fire Tablets have helped make Amazon a top tablet supplier. Not that they are great tablets, they are simply good enough for the price.
  • Fire tablets a huge failure? Lol!