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Developers

At the Connect() event in New York City, Xamarin extended their partnership with Microsoft and announced a new set of offers for developers. Xamarin enables development of cross-platform mobile applications targeting phones, tablets, and embedded devices running on iOS, Android, Mac, and Windows.

Connect(), a developer event hosted by Microsoft outlining the company's next steps with their developer tools and application platforms, was branded as a cloud-first, mobile-first, developer-first, virtual event. At the event, Nat Friedman, CEO, Xamarin and Miguel de Icaza, CTO, Xamarin joined Microsoft executives on stage and talked about their partnership.

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Microsoft appears to be a new company since Satya Nadella came into power. Yesterday, the tech giant had another announcement to make - its .NET framework is going open source. Microsoft will allow the free code to run not only on Windows-based computers, but also systems powered by Linux or Mac OS. The company has been making some radical changes, and those interested will soon have access to .NET code that will run on multiple platforms.

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Microsoft is hoping to help developers increase Windows Phone app revenue by today announcing ad mediation for Windows Phone. Ad mediation lets your app use multiple advertising SDKs. When an app makes a call to one ad control, and that control can't serve the ad, it calls another control. The new mediation control makes implementing and managing this in an app simple.

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Microsoft has announced some new features for Windows App Studio Beta. You'll remember that Microsoft released Windows Phone App Studio Beta over a year ago as a way to attract developers to Windows Phone. It consolidated that effort this past April with Windows App Studio Beta, a new tool to allow users to quickly and easily make apps for Windows Phone and Windows. Today we're getting new features like sideloading support on Windows Phone and new languages.

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AdDuplex announces new developer advocate program

Develop for Windows phone or Windows? Then you're going to want to check out the new AdDuplex Developer Advocate Program. As you know, AdDuplex is a cross-promotion network on Windows Phone and Windows. Instead of running ads in an app, developers can help promote apps for free by helping one another. The new developer advocate program will help developers adopt and implement AdDuplex into their apps.

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Microsoft is holding an event in London called Future Decoded. Spanning three days, Future Decoded appeals to a variety of communities, including business, enthusiasts and developers. Tech Day (day 3) at the event is focused entirely on IT Professionals and developers and the advancement of technology, coinciding with Apps World. Tickets go for £59, but it's worth it when you consider what's on offer.

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Running an app store is likely not an easy technical task. It is probably made more difficult when you are like Microsoft, who is rumored to be combining the Windows Phone and Windows Stores into one, or at least starting that process. Regardless, when outages happen, it can frustrate consumers. When it happens and goes on for days, you start to tick off developers.

Starting this past weekend, people with existing in-app purchases, aka 'durable IAPs', through various apps like MetroMail and Rudy Huyn's '6' apps are having different levels of success. However, the real issue appears to be for users who pay for a service, like remove ads, only to have the ads comeback, making the usual '99 cent' unlock seem like a fraud.

The problem is not app related, but rather server side with Microsoft and their Store. Developers know this as the 'ANID2 problem' and it has happened before, though this time around it seems particularly frustrating, perhaps due to the larger installed user base.

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Earlier in the summer we reported on a strikingly lovely Windows Phone puzzle game called Dream of Pixels. The game comes from Slovenian developer Dawn of Play, who first joined the Windows Phone scene with Twinoo, another puzzle game for Windows Phone 7 and 8.

Like many developers, Dawn of Play started out creating games for iOS. Porting Dream of Pixels to Windows Phone 8 represented a new development challenge for the team. Their solution: create a development tool called Automagical that translates Objective-C (iOS) code to C# (Windows Phone 8) code. Automagical makes porting from iOS and Mac to Windows platforms much easier. Read on to find out more about what it does and how to get it.

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Earlier this year, mobile payments specialist Fortumo launched a fund for Windows Phone and Windows 8 developers. The fund basically provided financial incentives to developers who integrated Fortumo payments into their successful games and apps. That program has run its course, awarding a total of one million dollars to the developers who qualified.

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