You've probably noticed Facebook in the news over the past weeks for all the wrong reasons. This certainly isn't the first time the social network has come under fire. The issue at hand this time is an app developer managed to obtain data of not only those who participated in a quiz but also the friends of participants and passed it to a company called Cambridge Analytica for marketing and political targetting.
This isn't the first time this has occurred, and Facebook accounts have been harvested for political use before. But users of the platform (and other services) continue to remain attached to Facebook or choose to ignore the issues at hand. Either way, this is bad news and only harms the trust between consumers and companies.
Many have started deleting their Facebook accounts in response. I, personally, still have it active but do not have much data on there and do not use it on a regular basis at all. It all comes down to how much data you're comfortable parting with, as well as whether or not you fully trust the third-party.
Do I trust Facebook? No. But do I trust any company I have an online account with? Not really.
How this will damage Facebook is another question, though I'm already looking to alternative platforms for my future social media presence. I'm interested in learning your thoughts on the issue and whether you've deleted your Facebook account.
Fear not, we will not sell your votes to anyone ...