Microsoft says it's competing with Amazon and Google, not Nintendo or Sony for future gaming
Looking towards the future.
What you need to know
- Microsoft competes in the gaming space with Nintendo and Sony.
- Xbox head Phil Spencer says that he views the cloud providers as competition.
- Amazon and Google are investing in the gaming space.
- Microsoft wants to be the one to reach billions of gamers going forward through Project xCloud.
It's not secret that Microsoft competes with Nintendo and Sony in the gaming space. However, the company doesn't view the two as competition. Microsoft is obviously worth over a trillion dollars, and Nintendo and Sony don't come close, but it's more about the future of gaming.
Cloud gaming seems like it's taking off because companies like Google, NVIDIA, Microsoft, Shadow, and others, offer their own subscription services. Amazon is reportedly working on its own platform that it'll reveal closer to the next-generation console launches.
Xbox head Phil Spencer sees Amazon and Google as competition because they have the established cloud infrastructure to provide gaming to billions of individuals. He said the following in an interview with Protocol. You can read an excerpt from the interview below compiled by The Verge.
It's understandable that Microsoft will want to look ahead and establish themselves early. However, only time will tell who comes out on top.
Best of the best
Xbox Game Pass gives you access to over 200 games for one monthly fee. Xbox Game Pass Ultimate also adds Xbox Live Gold to the package so you can play online with your friends.
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Asher Madan handles gaming news for Windows Central. Before joining Windows Central in 2017, Asher worked for a number of different gaming outlets. He has a background in medical science and is passionate about all forms of entertainment, cooking, and antiquing.