In case the "Not like everybody else" didn't get your Microsoft+Nokia blood pumping, they're back with a different take on the concept. This time it's the resolution of the Rube Goldberg teaser that was posted yesterday, titled "History in the making". The 77-second clip uses elements from the past of both Nokia and Microsoft to pull off the overly complicated machine, and, well, the joy of these things is in watching it run.
It seems likely we're going to see more ads of this sort, celebrating the union of Microsoft and the Nokia devices and services division. How many will just end up on YouTube versus getting aired on television, we can't say for sure, but "History in the making" and "Not Like Everybody Else" are likely just the beginning.
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Derek Kessler is Special Projects Manager for Mobile Nations. He's been writing about tech since 2009, has far more phones than is considered humane, still carries a torch for Palm, and got a Tesla because it was the biggest gadget he could find. You can follow him on Twitter at @derekakessler.