KDDI and Toshiba seem to revving up for the IS12T's release, expected sometime in September. The device was revealed in detail just a few days ago and now a new commercial is floating around. It's actually an extension of their website flash video but nonetheless, it looks pretty snazzy as a teaser of sorts.
No doubt it will be interesting to see how Windows Phone fairs in Japan upon release, notoriously a tough market to crack (even the iPhone took time), as it offers plenty of opportunity for Microsoft if it succeeds.
Get the Windows Central Newsletter
All the latest news, reviews, and guides for Windows and Xbox diehards.
Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.