Microsoft Advertising is one way developers can earn revenue from Windows Phones. It looks like the Windows Phone game Shuriken Ninja and Taptitude have done rather well with the Microsoft Advertising SDK.
Geekworks, Shuriken Ninja's developer, has reported that the game receives 900 to 1,200 downloads a day with a total of 436,349 downloads since the game launched. The game accounted for almost 40 million impressions during 2011. All totaled, Geekworks games reached 145,000,000 impressions. On average the company earns $1.69 eCPM (essentially earning per impression) which gives Geekworks an earnings total of $245,000 a year. Not too shabby at all.
Shuriken Ninja was originally a paid app for Windows Phones but Geekworks (a two-man team) saw limited success with the game. As with other developers, Geekworks changed the game over to a free, ad-supported game. The game took off and is currently sitting at the top of the Windows Phone Marketplace free strategy/simulation list.
Like Geekworks, FourBros Studios' Taptitude has seen equally impressive success. We reported on this a days ago as they reportedly pulled in $100K so far. Revenue is averaging $800 a day over the past month, peaking at $1,750 on Sunday, April 22, 2012. If my math is correct, should FourBros maintain last months' average Taptitude would earn $292,000 for the year.
Taptitude isn't too far behind Shuriken Ninja's total downloads with over 300,000 downloads since launch. The Windows Phone game is also currently second on the Marketplace's top free games list.
Shuriken Ninja and Taptitude are very good games for your Windows Phone and it's nice to see both becoming Windows Phone success stories. If you haven't tried either, Shuriken Ninja, you can find it here at the Windows Phone Marketplace and Taptitude can be found here at the Marketplace.
Source: Microsoft Advertising
Benchmarking the new Surface Book 3 15 with GTX 1660 Ti and 10th Gen i7
Although it's too early for a review, here are some initial benchmarks from the new Surface Book 3 15-inch with a Core i7 and NVIDIA GeForce 1660 Ti (Max-Q) and how it compares to Surface Book 2 and other premium laptops. Spoiler: While the CPU is just OK, that 1660 Ti definitely bumps up the Book 3's potential.
HP devices are facing BSOD and boot loops, but HP appears to have a fix
HP users saw some serious issues with PCs over the weekend, including the Blue Screen of Death and boot loops. Now, an update from HP might fix the issue.
Minecraft Dungeons Ultimate Guide: Everything you need to know
Minecraft Dungeons is here, and it's time to run through everything you need to know about the game.
Set up a Surface Pro workstation with one of these external monitors
The Surface Pro is great on its own, but that doesn't mean you can't add one or two external monitors to it and create a sweet battlestation. Here are the best overall picks available now.