It appears the Xbox One X is off to a strong start in the UK, outselling its closest competitor during its respective launch week.

Last week Microsoft's latest video console, the Xbox One X, released across the globe – delivering a premium gaming experience in a high-end package. Achieving significant advancements in graphical processing power, the console debuted as the most powerful on the market, pushing 4K resolutions, HDR content and other visual enhancements.

It's no secret that the Xbox One X was looking to gain traction with consumers – analysts in the UK have increased sales forecasts, after strong interest in pre-orders for the device globally. And following a recent report from GamesIndustry.biz, it appeals the console lived up to expectations – reportedly selling 80,000 units in the UK.

Sharing data on sales, retailers across the country have provided an insight into the reception for Microsoft's latest and greatest console. This puts the device's first week sales in line with the Nintendo Switch and ahead of Sony's PlayStation 4 (PS4) Pro. Last year the publication reported that the PS4 sold 50,000 units during its launch week, managing to sell a further 30,000 units after four weeks on sale. This puts the Xbox One X in a seemingly much stronger position for its initial debut, with a majority of these sales attributed to preorders of the limited-run "Project Scorpio" variant.

While the Xbox One X has been criticised for its first-party lineup and premium price tag, it appears this hasn't detracted from the console's appeal – at least in the UK. With Xbox traditionally seeing greater success in the U.S., it will be interesting to see how the console fares across these markets in the weeks to come. Both Nintendo Switch and PlayStation 4 Pro sales were throttled at launch by stock shortages – an issue the Xbox One X doesn't appear to have been held back by.

What do you think of this recent report? Did you pick up an Xbox One X during launch week? Make sure to drop your thoughts in the comments section.

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