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Microsoft: April 2016 was its best month ever 'for global engagement on Xbox One'

Microsoft says that "April 2016 was the best month in history for global engagement on Xbox One" but didn't offer any details on what exactly that meant.

Microsoft was responding to the latest NPD Group numbers on retail console sales in the U.S. during the month of April. Game Informer states:

"Thanks to our fans, April 2016 was the best month in history for global engagement on Xbox One, driven by the greatest games lineup, including the critically-acclaimed Quantum Break, Dark Souls III, and Tom Clancy's The Division," says Microsoft's corporate vice president of marketing Mike Nichols. "We received a strong response to the Gears of War 4 Versus Multiplayer Beta last month, which lasted two weeks and attracted more than 1.6 million unique players who helped us test and shape what is expected to be our biggest game of the year...We look forward to sharing more on our vision and plans for continuing to deliver the best gaming experience on Xbox One, Windows 10 and Xbox Live this year at E3 in June."

Oddly, Microsoft, Sony or Nintendo didn't offer any statement on if their consoles were the top selling in the U.S. during April, as one of them usually does. The NPD Group stated that hardware sales for April were down 23% compared to the same period a year ago. mainly due to lower sales on older consoles. NPD says that the combined sales of Microsoft's Xbox One and Sony's PlayStation 4 are 40% higher than the Xbox 360 and PS3 were in the same time period.

In terms of game sales, Dark Souls III was the number one best selling game in April, followed by the PlayStation 4 exclusive Ratchet & Clank and the PS3-PS4 exclusive game MLB 16: The Show. Microsoft's heavily hyped Xbox One-Windows 10 exclusive game Quantum Break only managed to make it in the number 7 slot on the list.

42 Comments
  • Surprised to see quantum break hit only 7 in the chart the game is brilliant fun to play
  • I think is due it being a new IP.
  • It was amazing!
  • I would say it'll be down to Xbox users being more willing to buy digital over physical copies. Not to mention the free Windows 10 version with a digital copy.
  • "best month ever 'for global engagement on Xbox One'" All this means is that the Xbox One userbase did not decline. Hooray? Microsoft went all out trying to win the NPD hardware numbers in April but lost once again to the PS4, despite launching a major, heavily promoted new exclusive in Quantum Break, despite having hardware bundles with the Division, despite having a free Gears of War 4 beta, despite giving away as Games with Gold one of the best AAA games of this generation in Sunset Overdrive, despite HBO Now launching, and despite a $50 price drop for the entire month. Despite all of that, they still could not win just one month in their home market. Since they unbundled Kinect, the gap between the Xbox One and PS4 has quintupled in size.
  • Where in the article did you read that Microsoft lost to Sony because what I read said neither Microsoft nor Sony claimed to be top in the month of April. Which is a pretty good indication that maybe Microsoft was top in April since they no longer count console sales but Xbox live usage. And all those points about the free beta and quantum break probably lead to the best mont ever. Which means not only did it not decline but that it increased since it was the best month ever. Your point about the gears of war beta is also pretty stupid if you ask me no one is going to buy a console just so they can try a free beta if they like gears of war they probably already own the Xbox one or will wait till the actual game comes out before dropping $400. HBO Now also came out for the PS4 so again I don't think someone will buy a $400 console just for HBO Now when they can watch it from there current device. I understand you probably don't have any Microsoft device and you just like to point out everything Microsoft does wrong but next time you go to type something stupid you should really stop and think about it.
  • Where in the article did you read that Microsoft lost to Sony because what I read said neither Microsoft nor Sony claimed to be top in the month of April. Which is a pretty good indication that maybe Microsoft was top in April since they no longer count console sales but Xbox live usage. And all those points about the free beta and quantum break probably lead to the best mont ever. Which means not only did it not decline but that it increased since it was the best month ever. Your point about the gears of war beta is also pretty stupid if you ask me no one is going to buy a console just so they can try a free beta if they like gears of war they probably already own the Xbox one or will wait till the actual game comes out before dropping $400. HBO Now also came out for the PS4 so again I don't think someone will buy a $400 console just for HBO Now when they can watch it from there current device. I understand you probably don't have any Microsoft device and you just like to point out everything Microsoft does wrong but next time you go to type something stupid you should really stop and think about it.
  • I didn't read that in the article, because it's not in the article. However, every other major news outlet reported that the PS4 won the NPD April hardware crown. We know Xbox One engagement didn't decline--that's why they said it didn't. That isn't an impressive thing. I know someone who bought an Xbox One to play the Gears of War 4 beta. I doubt she's the only person in the world to have done that. HBO Now is not on PS4. Xbox One cost $300 in the month of April, not $400. Here is a list of Microsoft devices I own: Surface Pro 4, Surface RT, Xbox One with Kinect, Microsoft Band 2, and Lumia 928.
  • Now you're just repeating yourself.
  • It sure speaks to the stubborn stupidity of Sony fans.
  • Indeed. I have no idea who is buying these PS4s and why. The Xbox One is cheaper; has more AAA exclusive games, apps, and features; and a better network. Mind boggling that Xbox One isn't winning the NPD crown every month.
  • Ps4 has more exclusives....the order, the last of us, bloodborn, uncharted 4 (which is going to rule may sales), mlb the show, drive club, gran turismo, little big planet, street fighter 5, killzone and the list goes on and on. Ps4 even has more indie games. All xbox has is a slew exclusive uninspired first person shooters like that's all they're capable of making...
  • XBO has an equally long list of exclusives and support (really looking forward to cuphead myself).  Your flippant dismissal of the platform only helps prove the ignorance of the Sony crowd.
  • You want to talk about ignorance?? We're all ignorant. Microsoft is the loser in the categories of gaming and mobile and we dont want to believe it. We defend and believe our ms platforms aren't in last place, but they are. The difference between me and you, is that I realize that xbox gaming division is a loser as proof by their worthless metric system of "global engagement" when every one else is using sales. That sounds like something they'd say to bolster the perception of lumia sales when we all know market share is around 2%. God forbid I say something bad about microsoft..you sound like an apple ignoramus that will defend you're beloved company no matter what and start naming calling when someone criticizes it like a child. Ignorant indeed.
  • I'm not ignorant about the sales performance of the products.  But I do believe the XBO is the overall better product, and that Microsoft is the overall better company (especially after that Sony rootkit fiasco).  Sony has proven time and time again that they consider their customers to be hostile entities that need to be tamed and controlled.  People are generally stupid for having such short memories and continually causing an inferior product from an inferior company to "win" sales.
  • And im not wrong. That "equally long list of exclusives" comprises primarily of shooters. And oh right, Sony is the only one with fiascos. I totally forgot about MS's DRM fiasco, and the always on fiasco, and the many things they had to waffle on due to public backlash...which is coincidentally what led to their downfall before it even launched.
  • and you're wrong (and ignorant, willfully and pridefully so). With your moral relativity and misinformation, you'd make a good Sony fan... oh wait.  
  • Whatever you say buddy... Just like a blind fan boy to call someone wrong but rather than backup their statement with facts or information, you resort to name calling and just saying "no, you're wrong because I say so"
  • I'm not the blind one.  you self admitted to not even bothering to actually try the platform you are so fond of dissing, and having no idea about Sony's past atrocities toward their consumers.  You're love for them has blinded you to their inferiority and problematic corporate culture. Here's a small dose of information for you to use to correct some of that ignorance. https://en.wikipedia.org/wiki/List_of_Xbox_One_games note the number of exclusives that are NOT shooters.  Yeah, it's like that.
  • Reading comprehension fail....i said I hadn't tried forza on x1 but it looked good enough to prompt me to download and try forza 6 apex for PC. So not only have I tried the "platform" (X1), I've tried the forza franchise in at least one form. In other words, you couldn't be more wrong... again. You're also wrong about me knowing past atrocities committed by Sony...see, having owned all 4 playstations, i experienced everything first hand. I dont even agree with Sony launching the PS4.5 right now. At least I can admit where the company is wrong which you dont seem to be able to do when it comes to MS. I can even admit where MS is wrong(which is what im doing) despite supporting every other MS division by using Visual Studio to make app, windows and office on all my PCs, and buying a L950XL and Surface Pro 3. Im fully MS except when it comes to their gaming division. And im fully Sony except for their phone division (have sony tv, sound bar, playstations 1-4, etc.). I go with MS for phones and Sony for gaming meaning I support both companies. So I say again, you appear to be blind and ignorant one if you ask me...
  • I'm not asking you.  I personally boycotted all things Sony when the rootkit hit.  A company that would go so far down the DRM road thet they would actually embed attacks into their audio CDs to damage the computers of their customers was a step beyond a step too far.  Sony is failing at everytihng except gaming right now, and they deserve to fail there as well. 
  • Prob is some people talk in facts, people then use Thier opinions to fight and justify why the guy with facts is wrong, doesn't make sense the world is filled with idiots we can't listen to them. Posted via the Windows Central App for Android
  • How ignorant and stupid can one be. Did you not read that XB1 sales are 40% higher than XB360 sales in the same time period. XB1 is outselling the XB360 every month. Microsoft has stressed this many times before. There is no evidence that Sony is taking market share  from Microsoft in gaming. In the year before the introduction of Ps4 and  XB1 both Sony and Microsoft said that they had sold 80 million consoles. The only conclusion one can make on the basis of the fact that XB1 is sales rate is much higher than the XB360 and that Sony is selling more Ps4 than Microsoft is selling XBz1 is that Sony fans are replacing their Ps3 faster than Microsoft fans are replacing their XB360. Furthermore since Microsoft once Moe has embraced Pc gaming, console sales are not a viable metric anymore. The fixations with console sales does not focus on the bigger picture of what delivers profits: engagement. Why do you think that Sony is trying to bring it's games to the Pc?? Furthermore it's more probable that Sony lost the April console sales battle for all the reasons you mentioned, that's why they are not boasting with sales numbers and Microsoft is boasting about the best month for XB1 engagement
  • whaaatttt ??? exclusive uninspired first person shooters ?? halo and gears are uninspired​ ?? honey the halo is first shooter of consoles / ohh you forget ori ?? a game that destroy bloodborne in game awards / gran turismo​ ?? where is it ?? where ???? 3 years and xbox has 3 great racing game against one driveclub that sony close the Evolution Studios​ who made the game / since day one xbox has killer instinct and now after 2 years sony has fighter 5 / and this is the next gen not remaster gen honey , sony love to have remaster factory for remaster station , last of us is remaster / by the way rise of tomb raider in some websites get better score than uncharted 4 like ign
  • 1) please dont call me honey. 2) halo 1 and 2 were good and inspired at the time...games like titan fall were not which was reflected in the reviews of said game 3) you only have forza as an exclusive (which ive never played but does look gorgeous leading me to try forza apex on PC), gran turismo is coming this year (new video coming next week) and will support playstation VR 4) everyone who played uncharted knows tomb raider borrowed plenty from uncharted (first uncharted came out 2007 long before any of the recent TR reboots) and how can TR get a better score than uncharted 4 when ALL 4 uncharted games got perfect scores from sites like IGN and Gamespot? Your argument is flawed...
  • dont talk about the future because it is uncertain , no game play from gran turismo, they say it comes today but they say this thing about last gurdian and ..... so talk about facts / like i say i talk with facts go to ign and see uncharted 4 score 9 and rise of tomb raider score 9.3 / games like titanfall chnage the multiplayer games and become inspiring other games , how ?? titanfall was first that introduce jetpack and walk on walls that cod , halo and .... use from it later / halo 5 has the best multiplayer in series and remeber it is a 15 year series / ori , sunset , halo 5 , killer instinct, screamride, deadrising and .... these all exclusive / and it doesnt matter which game borrow what from what , the game must be good that tomb raider did that, so simple
  • I'm talking about AAA exclusives, and the Xbox One has way more of them and has had more every single year sine launch. Xbox only has two exclusive AAA FPS games (PS4 only has one), and calling them "uninspired" is absurd considering they're the two best FPS games of this generation--Halo 5 and Titanfall.
  • Uninspired may have been a bit harsh but saying halo and total fall were the best FPSs of this gen is also absurd...especially when you consider that titan fall got mixed reviews
  • The Order was awful Posted via the Windows Central App for Android
  • Have you actually played he order? It was pretty dope, but unfortunately way too short when you consider the game lacked a multiplayer mode
  • Depends what u mean by an exclusive.  The PS4 has many more exclusives but the majority are the sub $30 games and cruddy as hell uninspired rip off indy games with 1-2 hours of play.  The only one I've bought for my PS4 has been uncharted and thats about it, everything else seems to just be thecreation of teams that want to make movies not games. Far more big exclusives on the xbox, and the included games with Gold just make sony's offerings on PS+ look embarasing.  The ones last month were especially forgetable or unplayable except for tabletop racing which gets very boring very fast, and the others were just awful, especially compared to Sunset Overdrive and Grid on Gold. ALL of the top 10 AAA titles from 2015 till now have been available on xbox (Uncharted 4 will be the first that won't be), Sony can claim that 6 of them have been available for the PS4. They're both great systems, sony has the edge in hardware and rusted on users, Xbox has pretty much everything else, especially engagement and, as a recent article stated, developers/publishers (and thus MS with their 30% cut) make a lot more money out of xbox gamers than they do from playstation ones.
  • Forgot the 1 month for $1 offer
  • LOL Condom Break lost to a three year old last-gen port. MS threw in their all for April, even delaying Condom Break in a futile attempt to win NPD. Hilarious.
  • It sure speaks to the stubborn stupidity of Sony fans.  (Said it once before but it bears repeating now)
  • Nah, theyve had quality titles released in the past month. All Xboners got was Condom Break.
  • and here we are again with a childish comment from an obvious Sony fan that does nothing to dispell my belief in their stupidity.
  • It is a little bit funny though.  Could have had a great marketing campaign...
  • another usual day for remaster station fans
  • "condom break"? Haha you can do better...troll. Posted via the Windows Central App for Android (from my Nexus 5x or LG V10)
  • Yeah, I most consumers do in fact do better than the pathetic excuse for games Xbone gets for "exclusives."
  • I got the Xbox 1 for 2 games really, both Xbox 1 exclusives. Forza and Halo. Its a bonus that Windows 10 is on it, will be better integrated in my home systems (Win10 PC and Win 10 Phone) when the Xbox One gets the anniversary update. All I want a console to do is play games for a while, so I don't have to keep upgrading my PC. The Xbox 1 does that with the said integration. So I'm one happy bunny here. Bonus is GwG and Xbox 360 Backwards Compatibility but not a deal breaker for me.
  • Some of the GwG titles have been brilliant, and others have been more like the dross you get with Playstation Plus. BC is nice, ifonly for the 'free' games you often get when you buy new titles.  I've been loving the new Doom and got the original D1 and D2 thrown in, and Alan Wake came bundle with Quantum Break.  If nothing more, thats reason enough to love the BC ability.  Just waiting for Skyrim and Split Second now.