Mixer sees viewership rise to more than 20 million

Mixer (Image credit: Microsoft)

Microsoft had a whole lot to show off during its E3 2018 press conference, but there was also a nugget of bright news for the company's streaming service, Mixer, that flew under the radar. Buried in Microsoft's roundup of all of its E3 2018 news, the company revealed that Mixer's viewership has reached more than 20 million, doubling from where it was six months ago.

The last update we had on Mixer's size came in January when the service revealed it had 10 million monthly active users. For comparison, Twitch, which is currently top dog in the streaming space, has more than 100 million monthly active users. Still, Mixer has experienced quite a bit of growth since its humble beginnings under its former name, Beam.

Since the service was acquired by Microsoft, the company has integrated its streaming capabilities in Windows 10 and Xbox One. Mixer has also been quick to add new features requested by the community. Along with celebrating its first anniversary last month, the service teased a refreshed experience on the web, along with more ways for developers to add interactive elements to Mixer streams.

If you're keen to give Mixer a go for yourself, the service will be streaming a number of the major press conferences from E3 2018 this week. And if you tune in to Microsoft's Inside Xbox segments while signed into your Microsoft account, you'll also be able to pick up some free MixPot goodies as well.

You can also follow all of our exploits on Mixer, including our weekly podcast and some gaming fun, by subscribing to the Windows Central Mixer channel.

Dan Thorp-Lancaster

Dan Thorp-Lancaster is the former Editor-in-Chief of Windows Central. He began working with Windows Central, Android Central, and iMore as a news writer in 2014 and is obsessed with tech of all sorts. You can follow Dan on Twitter @DthorpL and Instagram @heyitsdtl