Smoked by Windows Phone moves to Microsoft Stores in California

Ben Rudolph has been challenging consumers who wield smartphones on other platforms to see which is faster with common tasks, which began at CES 2012 with some positive results. He's now bringing the $100 challenge to Microsoft Stores across southern California, starting today at the South Coast Plaza Microsoft Store in Costa Mesa, CA (between 2pm - 8pm).

The rules remain the same. Should a challenger win against Windows Phone they'll pocket $100. But should they lose...

Be sure to follow Ben on Twitter for updates on the action.

Source: Windows Phone Team Blog

Rich Edmonds
Senior Editor, PC Build

Rich Edmonds was formerly a Senior Editor of PC hardware at Windows Central, covering everything related to PC components and NAS. He's been involved in technology for more than a decade and knows a thing or two about the magic inside a PC chassis. You can follow him on Twitter at @RichEdmonds.

  • MS should SEND reps to stores to do that!!!!!!
    burn the Android fanboys sales people.  infront of clients!!! lol
  • BURN THE NON BELIEVERS! BURN EM!!! AHAHAHA! But seriously, I want them to come to Georgia so I can bring my friend to the one in Linux mall so I can see his precious iPhone get smoked by a windows phone
  • i lauged at your first 7 words :)
    i wish MS would increase its presence internationally. we need an MS store in canada.
  • MS Store in WV please.
  • That's such a great video
  • Sadly,  they're not going to be able to continue to do this.  If Microsoft continues this tactic, it's only a matter of time before people start creating apps designed to automate these actions with the specific intent of beating the challenge. 
    It's a great sales tactic and I definitley encourage Microsoft to continue to take aggressive steps like this to promote the platform - but there will definitely be those out there looking to game the system.
  • At least all the Apple and Android fanboys will not say that Microsoft copied it from them. Now they will copy People's hub. Ha ha ha
  • Still not sure why they haven't turned this into a tv commercial.
  • This is the best commercial opportunity yet! If MS doesn't use this they truly are completely hopeless and will never have good WP ads. What's the point of just showing this to us who already have WP? We're sold!
  • The only Microsoft store close to me is in Houston lol and I live close to Dallas so that's not much close to me lol
  • Hahha I am going to store now see it live and show him my WP 7.5 yes destroy all iphony and r2d2 android trolls lol....
  • That's funny!
  • So simple to take Microsoft's money on this one. You can even challenge them double or nothing that you'll blow them away using Microsoft's own technology, and you'll give them a head start while you locate a random stranger and borrow their device to do it.
    Show up with an iPhone and challenge them to connect to a Microsoft Exchange 2010 server that requires device encryption.  Works a treat in iOS, MSFT has indicated no desire to support their own products in WP7.
    "Control your device in my car that's equipped with Microsoft Sync."  - works a treat with Android and iOS; MSFT has indicated no desire to support their own products in WP7.
    "Call my grandma on Skype and ask her for her Tollhouse Cookie recipe."  MSFT owns Skype, Skype works with iOS, Blackberry, Android but not WP7.
    You could also crush MSFT with "locate [song] by [artist] from [specific album] and begin playing" or "download [podcast name] and begin listening".  Zune marketplace search is frustrating on the device, and podcast/audiobook support is rudimentary at best.
    Not a fanboy of an alternate OS; I've used Windows Mobile & WP7 exclusively since 2004.  This is just such a simple challenge to beat that I can't believe it hasn't blown up in MSFT's face.