Salesforce will reportedly lay off 1,000 employees while hiring extra AI marketing roles to bolster agentic product sales

Marc Benioff, chief executive officer of Salesforce Inc. speaks during a keynote
Marc Benioff, CEO of Salesforce Inc. (Image credit: Getty Images | Bloomberg)

At the beginning of the year, Salesforce CEO Marc Benioff indicated that the company is seriously debating hiring new software engineers due to the "incredible productivity gains" from agentic AIs.

As it happens, the company is set to lay off up to 1,000 employees from its workforce (via Bloomberg). Oddly, Salesforce is currently recruiting new employees in its market division to sell its AI-powered products and services.

Kevin Okemwa
Contributor

Kevin Okemwa is a seasoned tech journalist based in Nairobi, Kenya with lots of experience covering the latest trends and developments in the industry at Windows Central. With a passion for innovation and a keen eye for detail, he has written for leading publications such as OnMSFT, MakeUseOf, and Windows Report, providing insightful analysis and breaking news on everything revolving around the Microsoft ecosystem. While AFK and not busy following the ever-emerging trends in tech, you can find him exploring the world or listening to music.