Windows 10 Mobile now installed on almost 9 percent of all Windows Phones

Lumia 950 XL
Lumia 950 XL (Image credit: Daniel Rubino / Windows Central)

Advertising service AdDuplex has published the company's report for Windows Phone for the month of December, breaking down Redmond's mobile platform. Using a selection of apps, the company has been able to provide some data as to which handsets are more popular and who is rocking the latest OS release.

Interestingly, Windows 10 Mobile is continuing to climb in the table, thanks in large part due to the initial release of hardware from Microsoft, notably the Lumia 550, Lumia 950 and Lumia 950 XL. The operating system is currently sat on 8.8% of installs, compared to just 5.7% back in October.

Give it another month ad we should hopefully see Windows 10 Mobile surpassing Windows Phone 8. Aside from the OS figures, the AdDuplex report also showed how the Lumia 950 was more popular in certain markets, including the U.S. where it was noted as being more than twice as popular.

  • In the U.S., the Lumia 950 is twice as popular as the Lumia 950 XL
  • In France, the Lumia 950 is more popular than the Lumia 950 XL
  • In the UK, the Lumia 950 XL is more popular than the Lumia 950
  • In Australia, the Lumia 950 XL is more than twice as popular as the Lumia 950
  • The Lumia 950 appears in India, but 48 other Windows Phones are currently more popular than it

As well as numbers, we were also greeted by various unannounced handsets that appeared in the report. These included the RM-115 handsets from Microsoft with 5-inch 720p displays, a possible LG tablet (LG V496), and even an Acer S58xW WxGEN1 with two resolutions on a 5-inch screen - potential Continuuum supported hardware? Finally, there's also the mention of a 5.4-inch HP Falcon.

Windows 10 Mobile is also reportedly being tested on the likes of the HTC One M8, HTC Windows Phone 8X, LG Lancet, Samsung ATIV S, Samsung ATIV SE, Huawei Ascend W1, Huawei Ascend W2, and more. It's worth noting that this doesn't mean 100% all these devices will be updated.

About AdDuplex

The numbers from AdDuplex are collected through their in-app advertising that is prevalent in over 5,000 apps in the Windows Phone Store. That data serve as an important metric within the Windows Phone ecosystem. The full AdDuplex report for October will be posted tomorrow, December 22 on

Rich Edmonds
Senior Editor, PC Build

Rich Edmonds was formerly a Senior Editor of PC hardware at Windows Central, covering everything related to PC components and NAS. He's been involved in technology for more than a decade and knows a thing or two about the magic inside a PC chassis. You can follow him on Twitter at @RichEdmonds.