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BLU Win HD available from Target right now for $46

The BLU Win HD is available at its lowest price yet at Target. The unlocked, off-contract phone can be had for as low as $45.99. The phone is available in four colors, orange, white, pink, and yellow.

The Win HD features a 5-inch 720p display, 1 GB RAM, and 8GB of internal storage, expandable up to 32GB with a microSD. It's powered by a 1.2 GHz quad-core processor, and has an 8 MP camera at the back, 2 MP front shooter, with Wi-Fi 802.11 b/g/n and a 2200 mAh battery.

Source: Target (opens in new tab)

Thanks to Wilbur S. for the tip!

211 Comments
  • Great deal there would definitely like to get one for testing windows 10 for phone preview build or as backup phone!
  • I saw the price and that's immediately what I thought: "Damn, I need to grab this so I don't leave my precious 1020 vulnerable to early-build bugs!"
  • sounds like a deal to me
  • Very good deal... unfortunately it's only for the hella ugly yellow and pink colors. Shame they ain't sellin' the white at that price. I'd buy it in a heartbeat.
  • At least with the 1020 you can revert to stable os whereas this you cant
  • Exactly what I was thinking - don't want to risk not having a phone but I still want to try out Windows 10 for phone (or whatever they are calling it).
  • Backup phone??
  • Do you think the spec will be ok for win10 preview
  • Yes I think so as Lumia 532 also have same specs and shows windows 10 ready!
  • Amazing deal
  • Lets just say it's a good price. I have a friend who bought two at Christmas and the camera is absolutely terrible. 9 out of 10 pictures had terrible motion blur. Other than that,a decent phone. If you can go Lumia, that is your best bet.
  • It depends on the user. If you take a lot of pictures, maybe this isn't the best camera. But if you just use it mostly for texting, email, social media, games, etc. This would be a great little phone with decent specs.
  • Just try the camera before you buy. It is horrible.
  • Can I get it here in Saudi Arabia?
  • Is Target in Saudi Arabia?
  • no, thank you...
  • you probably could if you got someone to import/export it for you considering its unlocked, but make sure the bands'll line up with the carriers over there.
  • هلا باهل السعوديه (sorry to write in arabic)
  • Good value for a backup phone.
  • What carriers can I use this on?
  • What country are you in?
  • All major Canadian carriers, AT&T in the U.S., T-Mobile (but be aware that there are two versions of this phone and one doesn't support AWS so it may only work within T-Mobile's PCS footprint), and most Central and South American carriers.
  • This is the "U" version which is 850/1700/1900 HSPA+, the "L" vesrion is 850/1900/2100.  Target has both versions for sale, but only the "U" is discounted (and only pink and yellow).
  • Ms store mentions nothing about 1700/2100 guess theres a 3rd type
  • I hate to be 'that guy', but would it work on Sprint in the US?
  • No it isn't CDMA...
  • I'm tempted to get for my daughter, she cracked her ATIV S. I would then need to "hold it" until her birthday in March.
    Anyone has this phone and what's your assessment?
  • My wife has it. she's very happy with it. Nice and thin and light and pretty to look at. The only thing that sucks is the camera quality. the pictures are pretty bad.
  • Ok, cool. What network are you on?
  • Wind Mobile in Canada.
  • Is it that bad honestly I have 5mp shooter on my Lumia it's fine for capturing the moment in even low lighting for fb or insta.
  • Wait... there will be more phones in march. And... In my opinion I think Lumia 735 is an awesome phone! 27h of battery with a non excessive usage, and at least 12 with high usage. Pictures are GREAT with the ZEISS optic. And as I suppose she will love to take selfies with its 5mpx front camera. With wireless charger or dual SIM if you take the 730. I've got the 735 and I would never change it with any of the cheaper phones.
  • That's doubtful.
  • I bought one when I broke my 1520 traveling. It's serviceable, no LTE, camera is awful, but ok. Great price for 1GB RAM and a snapdragon 200. Some frame rate drop during animations, but nothing overly dramatic. Screen is alright too.
  • My condolences on your 1520. This phone sounds mediocre at best. Don't think I can do that to my daughter.
  • It would be a massive upgrade from an Ativ S.
  • Exactly. You'd be doing her a favor if you got her that.
  • Upgrade from Ativ S??!!
  • I 2nd this, I don't think this is an upgrade from an ativ S.
  • It is. Not only is the build quality miles ahead on this, but you get much better support on this than from Samsung, who can't care less about WP.
  • There's been talks about Samsung making more Windows Phones in the future, depending how both Samsung and Microsoft play their cards.
  • Sorry but you are wrong. Ativ S has better CPU, better GPU, better display (little smaller, but still better), same battery and RAM, and of course much better quality. Camera is also better on Ativ S. This phone is budget one so cheaper materials are used, doesn't even have Gorilla glass, where Ativ was in top class of phones. I remeber somewhere reading users complaining about touch issues.
    It only favors with FM radio which ativ doesn't have. And design (which is diacutable).
    Maybe it has a better battery life, but that aren't big differencies. For this price it is like a steal, I would buy two if they were selling in my country for that price but it is far behind Ativ S.
  • Sorry Dusan but you are incorrect about the gpu. The Ativ S runs Adreno 225 while the Blu runs Adreno 302.
  • Adreno 225 is better than 302 at the same clock speed.  See - http://en.wikipedia.org/wiki/Adreno Higher number does not always mean better.   
  • It's ok, my old 1520 was an ATT one, this prompted me to get the rm-938. Which, for $449 at b&h was a steal.
  • That's a great deal.
  • out of stuck online!
  • They are our of stock. And I wanted two.
  • Yellow and pink are still available to me
  • Got this phone for my wife cause it works on Wind and it was unlocked at the Microsoft store. Great phone for the price. Only bad thing is the camera. Picture quality is pretty bad.
  • What about Target canada??? Oh well they're going to close anyway
  • Ya that's too bad. I like Target. They should have some good deals though considering they've declared bankruptcy.
  • I heared it would be a week or two, the sales starts. Looking for xbox one!!
  • Target is not bankrupt..they are just exiting the Canadian market...alive and well in the US
  • lol, Target hasn't declared Bankruptcy. They just decided to exit Canada, they are doing fine in the US with stores all over the country that do well. 
  • Target Canada has declared bankruptcy.  It's technically a completely separate corporation from the parent company.  So, no Target in the US has not declared bankruptcy, but Target Canada has declared bankruptcy.
  • Target is not doing well in the US either. It has a 35% chance of bankruptcy in 2015 in the US.
  • Target is actually doing OK in the US, it's struggling a bit but still on stable ground. There is zero percent chance they are going to be filing BK this year.
  • Wow, nice deal
  • my 300€ lumia 720 has nearly half of the specs, so depressing :O
  • keep calm we use nokia not local cheap phones
  • The Lumia 720 has much better cameras.
  • If you buy a phone looking at camera specs first, you're an idiot!
  • Wow, something that matters to other people makes them an idiot. The camera is important to a lot of people.
  • Well that's even older... And I paid 230€ for my 735...
  • When did you buy that though? Old phone now and if you bought it recently at that price you're nuts.
  • Says the $46 phones are currently unavailable now.
  • india ?
  • Wrong frequencies for India, sadly.
  • All out of stock
  • Do they have in store stock, I wonder?
  • Not sold in stores Posted via the Windows Central App for Android on my Oneplus One
  • Why do you participate on windows central if you have an Android
  • Really?? Maybe he has a Windows PC, or Surface, or Xbox. Maybe he's considering buying a Windows Phone. Or maybe he's just interested in what MS is up to
  • Maybe he isn't biased and doesn't treat mobile OS's like they're a religion? Who cares, leave him alone. This isn't a secret club.
  • ^
  • this phone should get windows 10
  • Out of stock... Posted via the Windows Central App for Android on my Oneplus One
  • Head to Lagdroid Central from now on please. K thx.
  • Why the rudeness? He wasn't bashing WP. Maybe he wanted to buy one and is disappointed target's out?
  • That was really disrespectful
  • Lol it's Windows central you know for all windows/Microsoft related news. And even if he hasn't got any of those, why can't he post here exactly?
  • Im tired of people being interested in WP or love WP, yet using Android. I understand sometimes there's certain circumstances, but I'm just tired of seeing it. Just like how Daniel and I hate when people post about unrelated topics. Android Central is a separate place, app and OS. Call me a purist, but I love Windows and only use MS Surface, Xbox, phone and services. IMO, as it should be. End of rant..
  • I have 2 Windows Phones and an Android. If I happen to be using the Android, that doesn't mean I stop keeping up with Windows Central.
  • I agree. Sometimes I'm too lazy to pick up my 1320 and use my LG G2.
  • I use WP all the time and I also use Android and iOS. I'll use whatever the F I like and I dont give a F if you dont like it. 
  • Good Thankyou for saying it, Why should others be so ridiculous with this stuff....SMH. Damn little 10 year olds.....
  • "Call me a purist..."    ROTFL!!!! Grow up already. People like you give the Windows Phone community a bad name. 
  • And do you think lagdroid fans are very subtle ... They trash much more .. Not all of us are pussies .
    So leave that guy alone. Posted via LAGDROID .
  • Then why do they make a Windows Central app for android? Aren't mobile nations supposed to support all OSs? In use Windows, Android and iOS, but the only OS which allows me to comment on all platforms through the app is Android. This is why I use the Android version. Posted via the Windows Central App for Android
  • Ha...
    Posted via the Windows Central App for Android.
  • Yeah because you're doing us all a favor acting like a douche right?
  • Yep currently unavailable :'(
  • It says unavailable when I try and get one.
  • I was early enough to pick up a yellow one.  But it is sold out (even the ones priced at 270)
  • Pink and yellow are the only two on price cut. White and orange are still $269.
  • The discounted ones are sold out. If You look at the other link it has the other 2 colors listed but they are $100 something.
  • I tried within 10 min of this post and they were already gone.
  • wow its fucking sold out.  WP IS GETTING MORE POPULAR NOWADAYS!! 
  • Or maybe they only had 100 units to sell...
  • thre also wasnt any limit. someoe probably purchased 99 of them.
  • Wtf? It seems to be better than 535 and like half the price?
  • Cause its just discounted. Happens sometimes.
  • Yup sold out!!!
  • They only sold out of white and orange ones. You can still buy the pink and green one
  • pink is gone
  • Damn! $46 for 1GB of RAM and 5-inch 720p display? That's crazy.
  • I think there's a typo or misapprehension somewhere. Too good to be true
  • It is look at their shipping
  • Why do I get the feeling that this phone is somehow better than my 730?
  • take a camera test with both to get answers
  • Camera isn't always everything
  • Wrong feeling you have :) enjoy your 730, it's miles ahead of this.
  • Doesn't the 730 have a SD 400 and the Blu a SD 200.
  • Wow, within 10 min and it is gone.  I was not fast enough..
  • dam says not available anymore what the #*#$^$^%
  • I'm wondering if anyone got this for that price or if this is one of thoes gimics  
  • It's how they charge for shipping thats what makes them cheap
  • That's an awesome deal.
  • Is it Windows 10 ready?
  • The best thing about this phone is that they enabled 720p recording on a quad-core SD200 device, something which Microsoft apparently can't do. Cough, Lumia 530, 532, 535, cough.
  • They supposedly enabled 1080p recording too.
  • 1080p recording is not possible on SD200 devices. Documented by Qualcomm. And I doubt they went the extra mile for some technical wizardry.
  • Om going to get it later today!
  • Sold out Posted via the Windows Central App for Android on my Oneplus One
  • I got a lumia 925 last year for $90 from att off contract. It was refurbished Posted via the Windows Central App for Android on my Oneplus One
  • what actually means refurbished.? ebay sells this kinda in india?
  • In a nutshell, it's a second hand or third or n..hand
  • I looked and it's $269.not $49 Posted via Windows Phone Central App
  • That's because the phones that were being sold at $46 are sold out.
  • The yellow and pink colors were $45.99 but they are sold out already. 
  • When you click on the link.........Sorry, this item is not currently available.
  • Ah, I was so close! Just missed it.
  • Sold out even on-line
  • The orange and white aren't $46. I have the white and love it!
  • Already sold out...
  • Can it be put on AT&T?
  • They are keep updating availability in small quantities....ordered one....then just after 10 minutes out of stock....
  • So I should keep on refreshing?
  • I just ordered a pink one for $46 ($5 shipping and tax).  Keep checking through out the day.. They seem to be adding a few more every now and then.
  • Gr8 deal for us peoples..!
  • Can you get LTE on tmobile with this?
  • No LTE. You do get HSPA+.
  • No LTE at all.
  • Sold out.... Already
  • I was late, should have looked at my phone earlier!
  • Already out of stock!
  • Yea man, that's a cool lil phone. But you know I riding with Lumia forever! I'm dipping with my 635 till flagship release later this year.
  • Dang I would have bought this at $46 and ditched my new l920, I am sick of Nokia and their BS warranty repair, aka not fixing the issue...next phone may not be lumia
  • Good luck with that
  • Why? Other companies make windows phones
  • Do all windows phone 8.1 smartphones support 128GB micro SD card?I've heard such athing before!
  • ALL = no.
  • Orange and yellow are out of stock. Punk and white are still available. I've got a yellow one, was hoping to get orange. It's not a bad phone. Definitely better than the 635. Big screen, 720p, decent speed. The recent update fixed nearly all complaints I had with the phone, like the screen being over sensitive. It also updated data speeds from H+ to 4G. I thought it was a great deal at $170, I'd definitely recommend out for $45. But DO NOT pay Target's highest price $260.
  • White shows out of stock and $260 for it
  • *Punk lol
  • Can someone please confirm that​ this will work on T-Mobile (for my mom) and AT&T (my friend) both in the US?
  • Yes it will
  • Definately works on TMobile in the US.
  • Gone in 60 seconds.
  • Looks like it is back up.
  • That is a movie by Nicholas Cage
  • *Update* Yellow and Pink...SOLD OUT =(
  • I immediately thought about getting this to replace my Lumia 925 because of that 5" screen, but I've read too many complaints about the camera in this thread.
  • Sold out!
  • Any idea if this will release in India?
  • Only pink and yellow are showing up on sale and both are out of stock unfortunately.
  • Wow, wish we had them here in south Africa
  • I'm buying one today!!!
  • SOLD OUT
  • This is crazy deal
  • Sold out :(
  • Better that L920? The biggest flagman?wtf
  • I won't let me buy it
  • Every color is sold out Posted via Windows Phone Central App
  • "off contract", can this be bought & used with a # already on-contract with att in the u.s.?
  • Yes I used it with a number already on contract no issues getting 4G speed. Works great can't be beat for the $.
  • Awesome deal. Mid-range phone for low-end price. Would be a great back up or just a phone to compare the Snapdragon 200 processor with the S4 in my L920. Only thing this phone seriously needs is improvements on capacitive touch input (from the reviews I've read). Otherwise, I think it's a steal at any price under $90-120 (depending on where you live).
  • Is this available in the UK?
  • I know it's a far cry from 45.00 but Microsoft dropped the price of this phone by $30 recently now 149.00
  • This phone is realy nice, but For the Name of the LORD why you put a *king qualcomm sd 200 instead of 400/410. I understand this is a budget phone, but if there wouldn't be that procesor this phone would be awesome. PLZ for the next phone don't use so week technology.
  • Yes, i was disappointed when MS used SD 200 with lumia 535 and no LTE, but 1 GB RAM is advantage here.
  • Wish us Brits could use this phone.
  • All sold out. :(
  • Is this online only?
  • Yes, it is online only. https://goto.target.com/c/221109/81938/2092?subId1=UUwpUdUcU1563951&subI...
  • If only Blu could make a WP version of the "Blu Vivo Air" or the "Blu Life 8". Both great phones on android. Thinking about picking one up next week.
  • Unavailable online!!!! Ugh.
  • Maybe I'm just misreading something, as far as I can tell from looking at Target.com this phone is still available in Yellow and Pink for the $45.99 discount price. Althought it appears many are saying it is simply sold out. Try checking it out if you are still interested, it may be available. Best of luck for those still trying to get a discount! https://goto.target.com/c/221109/81938/2092?subId1=UUwpUdUcU1563949&subI...
  • They had some of Blu's Android phones at the same price; they also seem to be sold out.
  • Only expandable up to 32 GB?
  • If u add it to the cart it will tell u not available anymore.
  • The target around my way didn't have them smdh
  • Was going to buy one as a backup. But appears to be sold out
  • I was like Deal! but then read about the poor camera and that just doesn't cut it for me. Especially since my L928 can't access the cameras anymore. Where is my 1020 succesor?
  • Sold out online. Guess I waited too late.
  • it's oos in both pink and yellow.
  • Is this in store or only online? I just checked in a local target store and they don't have it or even knew about the sale
  • I read the disclaimer at the bottom. It says "Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions." ​Sounded too good to be true. ​ ​ ​
  • I see the disclaimer, but I don't think it applies to this phone. I ordered a pink one for $46 and didn't get asked about an existing cell plan.  I own 2 Win HD's already - and they are completly unlocked - you can set them up without installing a SIM card (unlike Lumia 520 ATT which doesn't require a contract, but does require a SIM to setup and install apps, etc)
  • Yeah, good deal! But does it run LTE? If it does, im down!
  • It does not support LTE.
  • I just put a 64gb micro SD card on my blu win HD and it worked perfectly so I think we should make an update instead of 32gb for everyone who owns the blu win HD should keep this in mind.
  • Only in usa?
  • All 4 colors out of stock online.
  • Was tempted when I got a gift card from filling out a survey from vivalink instead i got this instead https://goto.target.com/c/221109/81938/2092?subId1=UUwpUdUcU1565158&subI...
  • What's funny is that my L925 costs more than this but with lesser hardware specs except the camera. 
  • Blu does have new WP devices coming out. This looks like stock clearing...
  • This is an awesome deal. I got mine for $99 during the 12 Days of Christmas sale and thought that was a great price. That battery life on that phone is amazing too! No LTE though..but for $46 you can't argue. 
  • Note to self: Enable toast notifications on the Windows Central app so you will be notified of great deals like this!
  • Boo on Target. Less than 24 hours in, they say Sold Out Online. Yet now it's available again for $180. Was this a limited number of units you were willing to let got for that amount? What exactly were the details around the sale? My expectation is that they won't be able to sell enough at the full price having done this sale price and will either have to bring back the sale to clear out inventory or dump it to another seller. Was so willing to get one of these, no matter what color, to replace my cracked L920 before new flagship devices are announced.