Gartner and IDC, two prominent market research firms, are out with their latest quarterly reports covering total PC shipments worldwide, and although the total market is stagnant, there's some good news for Microsoft sprinkled in. According to Gartner's report, Microsoft has managed to make it into the top five PC vendors in the U.S., falling behind HP, Dell, Lenovo, and Apple in the first through fourth spots, respectively.
Zooming out to the larger picture, Microsoft is still behind the majority of major PC makers worldwide. In both the IDC and Gartner reports, Lenovo, HP, and Dell took the top three spots in the third quarter. The two firms differ on the fourth and fifth spots, with IDC reporting that Acer topped Apple, and Gartner reporting the opposite.
The two firms also differ in regards to overall PC shipments. While Gartner claims that worldwide shipments were up a measly 0.1 percent for the quarter, IDC notes that it saw a decline of roughly 0.9 percent year-over-year. As with the second quarter results from earlier this year, this difference comes down to the types of devices both research firms count as PC shipments. Gartner's data includes Windows desktops, notebooks, and tablets, but not Chromebooks. IDC, on the other hand, counts Windows desktops, laptops, and Chromebooks, while excluding Windows tablets and detachables.
These third quarter results follow a sterling second quarter that saw the overall PC market achieve its first year-over-year growth since 2012. Things appear to have leveled off since, but the results show signs of a slow turnaround following a steady pattern of decline over the past several years.
As for Microsoft, it's unlikely we'll see the company crack past its current position anytime soon; the companies number of shipments for the quarter were still dwarfed by Apple, Lenovo, Dell, and HP. Still, it's a solid sign of positive consumer interest that comes just a week after Microsoft announced its latest slate of devices, including the Surface Pro 6, Surface Laptop 2, and Surface Studio 2.
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It makes me wonder why countries like India & Vietnam aren't at least buying more laptops with their economies still growing fast.
You're wrong, Indian economy is falling, rupee hit lifetime low. Fuel prices go higher day by day.
I doubt Microsoft cares that Surface sales are "dwarfed" by Apple because all of those other manufacturers on that list are also selling Windows devices just as Microsoft does. The goal of the Surface program is to innovate form factors, experiment for the OEMs with new ideas (shapes, sizes, materials and so on) while leaving plenty of bandwidth for them with features and price points, and to demonstrate synergies between hardware and software (like Apple does and the OEMs can't).
It's just that Apple does not innovate, so there are no synergies to demostrate!
Surface team is doing it right, only 1 thing left.....USB-C on their premium devices
...and one more form factor. Andromeda....
Apple alone does both innovation in OS, software and hardware. Microsoft outsources innovation to OEMs with leadership through e.g. WinCoreOS, CShell, soon to be more diverse form factors.
Nonsense. The whole Surface line is a result of MS innovation. They forced the OEMs to step up their game.
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