Microsoft files for trademark on "Put People First"

Microsft has filed for a trademark on the tagline "Put People First". It's the latest slogan for the platform in light of the Windows Phone Mango (opens in new tab) update. The tagline has appeared not only on social networking but in videos posted by the software giant on their Youtube channel (opens in new tab). Shortening down their previous tagline into a more digestible snack is a smart move, remember "It’s time for a phone to save us from our phones … Designed to get you in and out and back to life" and "Get in, out and on with your life"?

Source: TradeMarkia (opens in new tab), via: TechCrunch (opens in new tab)

Rich Edmonds
Senior Editor, PC Build

Rich Edmonds is Senior Editor of PC hardware at Windows Central, covering everything related to PC components and NAS. He's been involved in technology for more than a decade and knows a thing or two about the magic inside a PC chassis. You can follow him over on Twitter at @RichEdmonds.

  • Cool. I wonder how this tagline is going to fit with the Nokia tagline 'Connecting People' and which one will be used when the Nokia WP devices are released?
  • **** I can see this turning into another unsuccessful marketing campaign. Typical
  • that troll hat is looking good on u today....NOT!!!
  • I like it. Roll with it big M. Now, if we can get you to "advertize", more than just us will ever get to see the promotion.
  • I think the better tag line would be "Put carriers and manufacturers first".
  • Wow, tough crowd...
  • Makes me think of Soylent green lol. "Windows Phone 7 is people!"