We’re still not quite sure what the situation is for Nokia’s stock of the Lumia 920. Word is that they kept production limits tight due to a fear of having a warehouse filled with unsold devices just collecting dust. That’s a dangerous position to be in when your financials are as precarious as Nokia’s.
Being the case, it’s still interesting to read that in the Netherlands, where the Lumia 920 just went on sale today, at least one major reseller (Bol.com) is already reporting stock is so low that they can’t guarantee any orders past tomorrow. To make it worse, they don’t even know when the device will be back in stock.
A note has now gone up on their website, which is translated below:
Indeed preorder interest was so high, it rivaled the iPhone 5 back in November. When reader of the site Niels called up Bol.com he was told “…they just didn't know when it would be back on the shelves. And that the demand is 'high'”.
Once again the keywords are there: demand is high. So while we can write-off some of the Lumia 920 shortages to "initial low stock" it is also because once again, people just really want the darn thing. The question is when will Nokia finally ramp up production enough to meet that demand?
Source: Bol.com; Thanks, Niels, for the tip!
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Daniel Rubino is the Editor-in-chief of Windows Central, head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007 when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and for some reason, watches. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.