Nokia’s market share in India grows to 5% in Q3 2013; positive signs for further growth

As the India smartphone market overall grew by 229% year over year (YoY) in the third quarter of 2013, Nokia's Lumia range of devices continued to show a growth trajectory and garnered close to 5% market share. In the mobile phone market in India, Nokia is on the second spot, close on the heels of market leader – Samsung. This latest data coincides with the continued strong growth in India for Windows Phone.

According to International Data Corporation's (IDC) APEJ Quarterly Mobile Phone Tracker, vendors shipped a total of 12.8 million smartphones in Q3 2013 compared to 3.8 million units in the same period of 2012. While the third quarter of 2013 witnessed a slowdown in the numbers for top local vendors such as Micromax and Karbonn, Samsung and Nokia made up for close to 30% of the overall market.

For Nokia, the quarter of 2013 saw a few notable launches like the Lumia 625 and Lumia 925 which have been able to generate positive interest from consumers and developers alike.

The report suggests that the 5.0inch-6.99inch screen-sized smartphones (aka 'phablets') continued to show sustained growth in Q3 2013 as well contributing 23% in the overall market in terms of volume. That should augur well for Nokia too as the Nokia Lumia 1320 and the Nokia Lumia 1520 should come to India soon, although Nokia hasn’t announced any dates just yet.

Source: IDC Asia Pacific Quarterly Mobile Phone Tracker, 3Q 2013

Abhishek Baxi