October 2018 Update crawls up to 29.3 percent of Windows 10 PCs, AdDuplex says

We're not far off from the release of the Windows 10 May 2019 Update, but the previous release still appears to be on a minority of PCs. According to the latest monthly report from AdDuplex, the October 2018 Update is currently on only 29.3 percent of Windows 10 PCs. That's an increase of just under three percent from where the update stood in March.

Again, the Windows 10 April 2018 Update remains dominant, holding on to a 63.2 percent share of Windows 10 PCs. The October 2018 Update reached full availability in December, but it encountered a number of issues at launch, slowing its rollout. Given those issues, it's not surprising to see its slow penetration across Windows 10 PCs, but its share is much lower than previous releases at this point in their lifecycle.

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The rest of the Windows 10 landscape has a comparatively minute hold on PCs. The Fall Creators Update is in third place with a 3.3 percent share, while releases from the Creators Update and earlier share a combined 3.5 percent. Lastly, Windows Insiders testing the May 2019 Update currently hold a 0.8 percent share.

After the May 2019 Update releases next month, it's likely that we'll see it overtake the October 2018 Update faster than we've previously seen new feature updates take the lead over their predecessors.

As always, keep in mind the AdDuplex's monthly reports are based on a sampling of around 5,000 apps that use the firm's SDK. April's data was based on an analysis that took place on April 26. Real-world data likely differs, but AdDuplex's reports are useful for gaining insights on trends for each feature update's rollout.

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