Sky Sports on Now TV gets a little more affordable

British premium television provider, Sky, has announced some changes to its online only Now TV service with a new weekly subscription option for the Sky Sports package. Previously you needed to hand over £9.99 a day to watch Sky's premium sports channels but from this coming Thursday there will be an option to pay £10.99 for a weeks viewing.

Sadly it looks as though that pricing isn't going to be here forever, nor is the new daily rate of £6.99. The "limited time" pricing doesn't have an expiry date at the time of writing, but knowing Sky it's likely to go up at some point. The new package comes just in time for the start of the English Premier League season, the Ryder Cup later this year and the remainder of the Formula 1 season. It's still quite expensive, but at least for now it's not nearly as expensive as it has been.

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Source: Sky

Richard Devine is the Managing Editor at Windows Central, where he combines a deep love for the open-source community with expert-level technical coverage. Whether he’s hunting for the next big project on GitHub, fine-tuning a WSL workflow, or breaking down the latest meta in Call of Duty, Forza, and The Division 2, Richard focuses on making complex tech accessible to every kind of user. If it’s happening in the world of Windows or PC gaming, he’s probably already knee-deep in the code (or the lobbies). Follow him on X and Mastodon.