Surface Duo fidgets, flips, and folds in new ad from Microsoft

Surface Duo
Surface Duo (Image credit: Daniel Rubino / Windows Central)

What you need to know

  • Microsoft's latest Surface Duo ad shows off the unique form factor of the device.
  • In the ad, people flip, fold, and pocket the Surface Duo.
  • The Surface Duo launches on September 10, starting at $1,400.

Microsoft's Surface Duo launches tomorrow, September 10, 2020. With the long wait almost over, Microsoft decided to share one last ad before the device launches. The ad shows off the unique form factor of the Surface Duo, emphasizing all of the different positions that people can use it in.

In the ad, people flip the Surface Duo around, toss it in the air, and rotate it around in their hands. There's even a magician who makes the Surface Duo disappear at one point and then take the device out of his jacket pocket to answer a call.

Does Surface Duo fit in a pants pocket? Let's find out.

The Surface Duo is Microsoft's first mobile device to ship in years, and the company seems anxious to show off all of its hard work. We'll cover the Surface Duo's launch this week and make sure to break down everything we learn about the device, so stay tuned throughout the week.

Microsoft Surface Duo


Sean Endicott
News Writer and apps editor

Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. He joined our team in 2017 as an app reviewer and now heads up our day-to-day news coverage. If you have a news tip or an app to review, hit him up at