Nokia Zoom

Nokia has filed a trademark application with the European Union to protect the term "Nokia Zoom". The application was filed back on May 30, 2013 and is currently under examination by the trademark authorities.

Nokia lists smartphones as one of the associated goods and services related to "Nokia Zoom". Undoubtedly an obvious connection between "Nokia Zoom" and the pending announcement of the new Lumia 1020/EOS 41MP Windows Phone.  

Beyond the filing, not much more is known and this is just one more puzzle that should be solved during the July 11th Press event.

So, what do you think Nokia has up its sleeves by trademarking "Nokia Zoom"?

Source: Markify via: My Nokia Blog; Thanks, Technoloay, for the tip!