In a move that, frankly, surprises no-one, Britain's largest phone retailer has stopped selling Microsoft Lumia phones.
The folks at Neowin broke the news:
This week, the company ended sales of its last Microsoft Lumia device, leaving just a single Windows 10 Mobile handset available to purchase.
Before everyone cries out in panic, it's important to remember just when the last Lumia phone was launched. I bought one of our in-house Lumia 650 units from my local Carphone Warehouse store in March 2016. 15 months ago. The Lumia 950 was the final phone to continue being sold, and while Neowin reports that some stores will still have physical stock, it's now the end of the road.
While it's sad, yes, the larger context is that this was an easy decision to make. Microsoft has no new Lumia phones to sell people, and from a business perspective, that space in the store can be used by any number of new Android phones that roll out on a monthly basis. It's just business. If Microsoft isn't giving Carphone Warehouse anything to sell, the company cannot sell anything. Even the Microsoft Store in the UK isn't selling Lumia phones anymore.
It's not as if Carphone Warehouse has suddenly decided it just doesn't like Windows phones, either. You can still buy the excellent HP Elite x3 there which, while pricey, is still the absolute best Windows 10 Mobile phone on the market today. The Alcatel Idol 4S still hasn't quite made it to Europe yet.
So, we'll pour one out for our old friend the Lumia, but times have changed, sadly. Stores can't sell what doesn't exist.
Check out they new HyperX Cloud Revolver + 7.1 gaming headset
This new headset from HyperX complements its Cloud Revolver lineup. It's a high-end option with virtual 7.1 surround sound and robust audio.
Review: Twin Mirror, the first self-published game from Dontnod, is a miss
Twin Mirror follows the standard Dontnod formula with some twists, but it ultimately fails because of its lackluster and selfish lead character.
Dragon Quest XI Xbox review: Old school JRPG fun fun for a new generation
The legendary Dragon Quest series has finally made its Xbox debut. Can it win the hearts of an entirely new generation of gamers? Let's find out.
The best motherboards for AMD Ryzen 5 3600X in one convenient place
Looking around for a motherboard to install your new AMD Ryzen 5 3600X processor? We've got you covered! This collection is packed full of motherboards that work perfectly with the 3600X.