There is no question that the details on the new iPhones will be among the biggest tech stories of the year. It doesn't matter if you're still hanging on to a Lumia 950 or wielding a Galaxy S8, if you're attuned to the comings and goings of the mobile industry, what Apple does matters. And you should pay attention.

iMore, will be on the scene in California covering all of the excitement (and, inevitably, a bit of the crow eating) as it goes down on Tuesday, Sept. 12 starting at 10 am PT / 1 pm ET.

Here are the important details you need to know:

Plus, our favorite Apple pundits will be on the ground in Cupertino showcasing the new Apple campus and all the other minutiae, so be sure to follow them:

Are you excited about the Apple event? Couldn't care less? Let us know in the comments below.

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Prime Day dropped this PlayStation 4 console bundle to just $250
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It's only been on the market since May, but it hasn't escaped the Prime Day price cuts.

Amp up your home security with these huge Prime Day discount on nearly all Ring products
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Whether you need a video doorbell, whole home alarm system, or some lights to brighten a dark area, Amazon has it all marked down today!

More Prime Day Deals