As we still stand in awe at Microsoft's superb job at the design and structure of the Windows Phone YouTube page, we've noticed they've started a new series of short films that cover the lives of Windows Phone users. The clip above follows the work of the Eagle Rock Yacht Club, a non-profit dodge ball league and community-focused organisation founded by Chris Alves and Craig Fowler in Los Angeles, and how it's easier for them to keep socially active to help spread awareness via network integration on the platform.

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It's an interesting take on "social good", which is never a bad thing for platform publicity and brand awareness. I think what will surprise most folk is how Microsoft is going about Windows Phone. Wonder if they'll come to WPCentral for us to explain how WP is helping our lives at the office. This'll be the picture of our Me Series video: