Panasonic promotes Windows Embedded 8.1-based Toughpad FZ-E1 with comic book

Panasonic will help promote their new Windows Embedded 8.1-based Toughpad FZ-E1 device in a rather unusal way with an original comic book written and drawn by folks who have helped to create comics at Marvel, DC and other major publishers.

The comic book, Unbreakable Valor, is written by Ron Marz who has written comics like Green Lantern, Silver Surfer and many more. The comic is pencilled by Rick Leonardi, who has had a long career drawing comics like Amazing Spider-Man, Uncanny X-Men and more.

The comic book itself features a new group of super heroes, the League of Valor, who get captured by an invading alien force. The only person who can save them is ... Mike, their IT guy. Yep, Mike, who is armed with the Toughpad FZ-E1, comes to save the League of Valor with his skills and his device.


Panasonic sent out a print version of the comic but a digital version should be available to check out on the website as of this writing. The company is also running a contest on the site that will give the winner a FZ-E1, a trip for two to the 2015 San Diego Comic Con and a chance to actually appear in the next issue of Unbreakable Valor.

Just a reminder: the five- inch FZ-E1 has a quad-core Qualcomm Snapdragon 800 with a clock speed of 2.3 GHz, along with 2GB of RAM and 32GB of storage. There'e also a rear 8MP camera and a 1.3 MP front facing camera. The display has a resolution of 1280x720 and the battery capacity is 6,200 mAh that can last up to 14 hours. The device has dual SIM slots and supports up to 4G LTE for wireless carriers.

Panasonic says the ToughPad FZ-E1 can survive a drop from 10 feet on concrete and stay submerged in 5 feet of water for 30 minutes. It can also operate in an extreme range of temperatures, from -4 to 140 degrees F. The Wi-Fi only version goes on sale this month for $1,899, followed by the WiFi-cellular version in October for $1,999.

What do you think of Panasonic creating a comic book to help sell the Toughpad FZ-E1 to enterprise customers?

Much thanks to Mobile Nations contributor Russell Holly for the heads up and the images to the print comic!

Source: Panasonic

John Callaham