Pandora planning a day pass feature for ad-free listening without a subscription
Pandora is preparing to implement a day pass service that will allow customers to buy short-term access to ad-free music streaming. The day pass will take the form of a limited, non-recurring subscription to Pandora One. The plan currently involves a 24-hour pass for 99 cents, though Pandora will be testing that price, and could even implement a multi-day pass.
The company confirmed plans to offer day passes in a statement to Gigaom:
There is currently no timeline for the rollout of the day pass feature. In addition to ad-free listening, Pandora One also offers higher-quality music playback, as well as more skips per day than the ad-supported service.
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